{
  "metadata": {
    "canonicalUrl": "https://supaintent.com/ai-brand-index/electronics-audio-audio-components-headphones-and-headsets-headphones",
    "categoryName": "Headphones",
    "categoryPath": "Electronics > Audio > Audio Components > Headphones & Headsets > Headphones",
    "csvUrl": "https://supaintent.com/ai-brand-index/data/electronics-audio-audio-components-headphones-and-headsets-headphones.csv",
    "generatedBy": "SupaIntent AI Brand Index",
    "jsonUrl": "https://supaintent.com/ai-brand-index/data/electronics-audio-audio-components-headphones-and-headsets-headphones.json",
    "methodologyUrl": "https://supaintent.com/ai-brand-index/methodology",
    "providers": {
      "chatgpt": "ChatGPT",
      "google_ai_mode": "Google AI Mode",
      "gemini": "Gemini",
      "perplexity": "Perplexity"
    },
    "refreshDate": "2026-08-09",
    "slug": "electronics-audio-audio-components-headphones-and-headsets-headphones",
    "snapshots": [
      "2026-06-28",
      "2026-07-05",
      "2026-07-12",
      "2026-07-19",
      "2026-07-26",
      "2026-08-02",
      "2026-08-09"
    ]
  },
  "summary": {
    "brandCount": 17,
    "citedSourceCount": 17,
    "currentLeader": "Sony",
    "officialBrandSiteCitationShare": 0,
    "sourceMentionTotal": 69,
    "topBrandSites": [
      {
        "displayName": "Rtings",
        "domain": "rtings.com"
      },
      {
        "displayName": "Whathifi",
        "domain": "whathifi.com"
      },
      {
        "displayName": "Tomsguide",
        "domain": "tomsguide.com"
      }
    ],
    "topBrands": [
      "Sony",
      "Bose",
      "Sennheiser"
    ],
    "updateCadence": "weekly"
  },
  "findings": [
    "As of 9 August 2026, SupaIntent tracked 17 headphones brands across buying-intent prompts on ChatGPT, Google AI Mode, Gemini and Perplexity. Sony appeared in the most answers overall, followed by Bose and Sennheiser.",
    "Sony has held the top position since 28 June 2026, and the ranking below it moved little this week.",
    "No single publisher dominates. The most cited sources are Rtings, Whathifi and Tomsguide, which means the citation field is open.",
    "All four engines name Sony first, which is unusual: in most categories the engines disagree."
  ],
  "ranking": [
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      "providerPositions": {
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        "gemini": 1,
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      }
    },
    {
      "brand": "Bose",
      "domain": "bose.com",
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      "officialUrl": "https://www.bose.com/c/headphones",
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        "gemini": 3,
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      }
    },
    {
      "brand": "Sennheiser",
      "domain": "sennheiser-hearing.com",
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      "officialUrl": "https://www.sennheiser-hearing.com/en-US/headphones/",
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      "previousPosition": 3,
      "providerPositions": {
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        "google_ai_mode": 3,
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      }
    },
    {
      "brand": "Apple",
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      "officialUrl": "https://www.apple.com/airpods-max/",
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      "previousPosition": 4,
      "providerPositions": {
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      }
    },
    {
      "brand": "Audio-Technica",
      "domain": "audio-technica.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.audio-technica.com/en-us/headphones",
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      "providerPositions": {
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      }
    },
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      "officialUrl": "https://www.beyerdynamic.com/en-us/c/headphones",
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      "providerPositions": {
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      }
    },
    {
      "brand": "JBL",
      "domain": "jbl.com",
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      "officialUrl": "https://www.jbl.com/headphones/",
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      "previousPosition": 7,
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      }
    },
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      "brand": "Beats",
      "domain": "beatsbydre.com",
      "isNew": false,
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      "officialUrl": "https://www.beatsbydre.com/headphones",
      "position": 8,
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      "providerPositions": {
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        "perplexity": 7
      }
    },
    {
      "brand": "Apart Audio",
      "domain": "apart-audio.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.apart-audio.com",
      "position": 9,
      "previousPosition": 0,
      "providerPositions": {
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        "gemini": null,
        "perplexity": 4
      }
    },
    {
      "brand": "Shure",
      "domain": "shure.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.shure.com",
      "position": 10,
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      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 9,
        "perplexity": 8
      }
    },
    {
      "brand": "Bowers & Wilkins",
      "domain": "bowerswilkins.com",
      "isNew": false,
      "movement": 5,
      "officialUrl": "https://www.bowerswilkins.com/en-us/category/headphones",
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      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": null,
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      }
    },
    {
      "brand": "MrSpeakers (Audeze)",
      "domain": "audeze.com",
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      "officialUrl": "https://audeze.com",
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      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 6
      }
    },
    {
      "brand": "Soundcore",
      "domain": "soundcore.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.soundcore.com/collections/headphones",
      "position": 13,
      "previousPosition": 0,
      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": null,
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      }
    },
    {
      "brand": "Grado Labs",
      "domain": "gradolabs.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://gradolabs.com",
      "position": 14,
      "previousPosition": 0,
      "providerPositions": {
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        "gemini": 7,
        "perplexity": null
      }
    },
    {
      "brand": "Beats by Dre",
      "domain": "beatsbydre.com",
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      "movement": null,
      "officialUrl": "https://www.beatsbydre.com",
      "position": 15,
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        "gemini": 8,
        "perplexity": null
      }
    },
    {
      "brand": "Focal",
      "domain": "focal.com",
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      "officialUrl": "https://focal.com",
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      }
    },
    {
      "brand": "AKG",
      "domain": "akg.com",
      "isNew": false,
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      "officialUrl": "https://www.akg.com",
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      }
    }
  ],
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      "official": false,
      "position": 1
    },
    {
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      "official": false,
      "position": 2
    },
    {
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      "official": false,
      "position": 3
    },
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      "position": 4
    },
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    },
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    },
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      "displayName": "Consumerreports",
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      "position": 7
    },
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      "displayName": "Headphonesty",
      "domain": "headphonesty.com",
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      "position": 8
    },
    {
      "displayName": "Soundguys",
      "domain": "soundguys.com",
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      "position": 9
    },
    {
      "displayName": "Audiophileon",
      "domain": "audiophileon.com",
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    },
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      "displayName": "Cnet",
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    },
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    },
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    },
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    },
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    },
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  ],
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      "snapshotDate": "2026-06-28"
    },
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    },
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    },
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    },
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    },
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    },
    {
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    },
    {
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    },
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    },
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}