{
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    "canonicalUrl": "https://supaintent.com/ai-brand-index/health-and-beauty-personal-care-cosmetics-bath-and-body",
    "categoryName": "Bath & Body",
    "categoryPath": "Health & Beauty > Personal Care > Cosmetics > Bath & Body",
    "csvUrl": "https://supaintent.com/ai-brand-index/data/health-and-beauty-personal-care-cosmetics-bath-and-body.csv",
    "generatedBy": "SupaIntent AI Brand Index",
    "jsonUrl": "https://supaintent.com/ai-brand-index/data/health-and-beauty-personal-care-cosmetics-bath-and-body.json",
    "methodologyUrl": "https://supaintent.com/ai-brand-index/methodology",
    "providers": {
      "chatgpt": "ChatGPT",
      "google_ai_mode": "Google AI Mode",
      "gemini": "Gemini",
      "perplexity": "Perplexity"
    },
    "refreshDate": "2026-08-09",
    "slug": "health-and-beauty-personal-care-cosmetics-bath-and-body",
    "snapshots": [
      "2026-06-14",
      "2026-06-21",
      "2026-06-28",
      "2026-07-05",
      "2026-07-12",
      "2026-07-19",
      "2026-07-26",
      "2026-08-02",
      "2026-08-09"
    ]
  },
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    "citedSourceCount": 24,
    "currentLeader": "Bath & Body Works",
    "officialBrandSiteCitationShare": 2,
    "sourceMentionTotal": 47,
    "topBrandSites": [
      {
        "displayName": "Today",
        "domain": "today.com"
      },
      {
        "displayName": "Brandmemo",
        "domain": "brandmemo.com"
      },
      {
        "displayName": "Reddit",
        "domain": "reddit.com"
      }
    ],
    "topBrands": [
      "Bath & Body Works",
      "L'Occitane",
      "Lush"
    ],
    "updateCadence": "weekly"
  },
  "findings": [
    "As of 9 August 2026, SupaIntent tracked 26 bath & body brands across buying-intent prompts on ChatGPT, Google AI Mode, Gemini and Perplexity. Bath & Body Works appeared in the most answers overall, followed by L'Occitane and Lush.",
    "Bath & Body Works held the top position, but the ranking below it moved sharply: L'Occitane en Provence and L'Oréal entered the top 10 this week, while Aveeno, Dove and Naturium dropped at least three positions.",
    "No single publisher dominates. The most cited sources are Today, Brandmemo and Reddit, which means the citation field is open.",
    "The engines disagree on the leader. ChatGPT names Dove and Google AI Mode, Gemini and Perplexity name Bath & Body Works first."
  ],
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