{
  "metadata": {
    "canonicalUrl": "https://supaintent.com/ai-brand-index/marketing-services-branding-agencies",
    "categoryName": "Branding Agencies",
    "categoryPath": "Marketing Services > Branding Agencies",
    "csvUrl": "https://supaintent.com/ai-brand-index/data/marketing-services-branding-agencies.csv",
    "generatedBy": "SupaIntent AI Brand Index",
    "jsonUrl": "https://supaintent.com/ai-brand-index/data/marketing-services-branding-agencies.json",
    "methodologyUrl": "https://supaintent.com/ai-brand-index/methodology",
    "providers": {
      "chatgpt": "ChatGPT",
      "google_ai_mode": "Google AI Mode",
      "gemini": "Gemini",
      "perplexity": "Perplexity"
    },
    "refreshDate": "2026-08-09",
    "slug": "marketing-services-branding-agencies",
    "snapshots": [
      "2026-06-28",
      "2026-07-05",
      "2026-07-12",
      "2026-07-19",
      "2026-07-26",
      "2026-08-02",
      "2026-08-09"
    ]
  },
  "summary": {
    "brandCount": 28,
    "citedSourceCount": 14,
    "currentLeader": "Interbrand",
    "officialBrandSiteCitationShare": 37,
    "sourceMentionTotal": 41,
    "topBrandSites": [
      {
        "displayName": "Starfishco",
        "domain": "starfishco.com"
      },
      {
        "displayName": "Clutch",
        "domain": "clutch.co"
      },
      {
        "displayName": "Designrush",
        "domain": "designrush.com"
      }
    ],
    "topBrands": [
      "Interbrand",
      "Pentagram",
      "Landor"
    ],
    "updateCadence": "weekly"
  },
  "findings": [
    "As of 9 August 2026, SupaIntent tracked 28 branding agencies brands across buying-intent prompts on ChatGPT, Google AI Mode, Gemini and Perplexity. Interbrand appeared in the most answers overall, followed by Pentagram and Landor.",
    "Interbrand overtook Pentagram this week to take the top position.",
    "Answers in this category lean on vendor pages: Starfishco and Interbrand are the most cited brand-owned sources, and official domains account for 37% of all citations.",
    "The engines disagree on the leader. ChatGPT names DD.NYC®, which does not appear in the top five of any other engine, Google AI Mode and Gemini both name Interbrand first, and Perplexity names Pentagram."
  ],
  "ranking": [
    {
      "brand": "Interbrand",
      "domain": "interbrand.com",
      "isNew": false,
      "movement": 1,
      "officialUrl": "https://www.interbrand.com",
      "position": 1,
      "previousPosition": 2,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 1,
        "gemini": 1,
        "perplexity": 4
      }
    },
    {
      "brand": "Pentagram",
      "domain": "pentagram.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.pentagram.com",
      "position": 2,
      "previousPosition": 1,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 3,
        "gemini": 2,
        "perplexity": 1
      }
    },
    {
      "brand": "Landor",
      "domain": "landor.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://landor.com",
      "position": 3,
      "previousPosition": 3,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 2,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Siegel+Gale",
      "domain": "siegelgale.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.siegelgale.com",
      "position": 4,
      "previousPosition": 4,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 4,
        "gemini": 5,
        "perplexity": 2
      }
    },
    {
      "brand": "Wolff Olins",
      "domain": "wolffolins.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.wolffolins.com",
      "position": 5,
      "previousPosition": 5,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 5,
        "gemini": 3,
        "perplexity": 8
      }
    },
    {
      "brand": "Clay",
      "domain": "clay.global",
      "isNew": false,
      "movement": 7,
      "officialUrl": "https://clay.global",
      "position": 6,
      "previousPosition": 13,
      "providerPositions": {
        "chatgpt": 3,
        "google_ai_mode": 8,
        "gemini": 10,
        "perplexity": null
      }
    },
    {
      "brand": "DD.NYC®",
      "domain": "dd.nyc",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://dd.nyc/",
      "position": 7,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 1,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "500 Designs",
      "domain": "500designs.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://500designs.com/",
      "position": 8,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 2,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "WANT",
      "domain": "wantbranding.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://wantbranding.com/",
      "position": 9,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 4,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "MetaDesign",
      "domain": "metasupply.com",
      "isNew": false,
      "movement": 4,
      "officialUrl": "https://www.metasupply.com",
      "position": 10,
      "previousPosition": 14,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 5
      }
    },
    {
      "brand": "Tenet Partners",
      "domain": "tenetpartners.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://tenetpartners.com/",
      "position": 11,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 5,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Baunfire",
      "domain": "baunfire.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://baunfire.com",
      "position": 12,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 6,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Collins",
      "domain": "wearecollins.com",
      "isNew": false,
      "movement": 3,
      "officialUrl": "https://www.wearecollins.com",
      "position": 13,
      "previousPosition": 16,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 6,
        "perplexity": null
      }
    },
    {
      "brand": "FutureBrand",
      "domain": "futurebrand.com",
      "isNew": false,
      "movement": -8,
      "officialUrl": "https://www.futurebrand.com",
      "position": 14,
      "previousPosition": 6,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 6
      }
    },
    {
      "brand": "Taillight",
      "domain": "taillight.agency",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://taillight.agency/",
      "position": 15,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 6,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Anchour",
      "domain": "anchour.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.anchour.com/",
      "position": 16,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 7,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Brand Union",
      "domain": "brandunion.com",
      "isNew": false,
      "movement": -2,
      "officialUrl": "https://brandunion.com",
      "position": 17,
      "previousPosition": 15,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 7
      }
    },
    {
      "brand": "Digital Silk",
      "domain": "digitalsilk.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://digitalsilk.com",
      "position": 18,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 7,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Red Antler",
      "domain": "redantler.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://redantler.com",
      "position": 19,
      "previousPosition": 19,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 7,
        "perplexity": null
      }
    },
    {
      "brand": "Focus Lab",
      "domain": "focuslab.agency",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://focuslab.agency",
      "position": 20,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 8,
        "perplexity": null
      }
    },
    {
      "brand": "Manifesto Agency",
      "domain": "manifestoagency.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.manifestoagency.com/",
      "position": 21,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 8,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Jones Knowles Ritchie",
      "domain": "jkrglobal.com",
      "isNew": false,
      "movement": -13,
      "officialUrl": "https://www.jkrglobal.com",
      "position": 22,
      "previousPosition": 9,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 9
      }
    },
    {
      "brand": "Matchstic",
      "domain": "matchstic.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://matchstic.com",
      "position": 23,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 9,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Starfish",
      "domain": "starfishco.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.starfishco.com/",
      "position": 24,
      "previousPosition": 0,
      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": null,
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      }
    },
    {
      "brand": "Superside",
      "domain": "superside.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.superside.com",
      "position": 25,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 9,
        "perplexity": null
      }
    },
    {
      "brand": "BrandTuitive",
      "domain": "brandtuitive.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.brandtuitive.com/",
      "position": 26,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 10,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "MullenLowe Profero",
      "domain": "mullenlowe.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.mullenlowe.com",
      "position": 27,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 10
      }
    },
    {
      "brand": "SmashBrand",
      "domain": "smashbrand.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://smashbrand.com",
      "position": 28,
      "previousPosition": 0,
      "providerPositions": {
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        "google_ai_mode": 10,
        "gemini": null,
        "perplexity": null
      }
    }
  ],
  "sources": [
    {
      "displayName": "Starfishco",
      "domain": "starfishco.com",
      "mentions": 13,
      "official": true,
      "position": 1
    },
    {
      "displayName": "Clutch",
      "domain": "clutch.co",
      "mentions": 11,
      "official": false,
      "position": 2
    },
    {
      "displayName": "Designrush",
      "domain": "designrush.com",
      "mentions": 3,
      "official": false,
      "position": 3
    },
    {
      "displayName": "Adweek",
      "domain": "adweek.com",
      "mentions": 2,
      "official": false,
      "position": 4
    },
    {
      "displayName": "Forbes",
      "domain": "forbes.com",
      "mentions": 2,
      "official": false,
      "position": 5
    },
    {
      "displayName": "Interbrand",
      "domain": "interbrand.com",
      "mentions": 2,
      "official": true,
      "position": 6
    },
    {
      "displayName": "Adbrandz",
      "domain": "adbrandz.com",
      "mentions": 1,
      "official": false,
      "position": 7
    },
    {
      "displayName": "Designdirectory",
      "domain": "designdirectory.com",
      "mentions": 1,
      "official": false,
      "position": 8
    },
    {
      "displayName": "Designweek",
      "domain": "designweek.co.uk",
      "mentions": 1,
      "official": false,
      "position": 9
    },
    {
      "displayName": "Fastcompany",
      "domain": "fastcompany.com",
      "mentions": 1,
      "official": false,
      "position": 10
    },
    {
      "displayName": "Yahoo",
      "domain": "finance.yahoo.com",
      "mentions": 1,
      "official": false,
      "position": 11
    },
    {
      "displayName": "Softriver",
      "domain": "softriver.co",
      "mentions": 1,
      "official": false,
      "position": 12
    },
    {
      "displayName": "Theglobeandmail",
      "domain": "theglobeandmail.com",
      "mentions": 1,
      "official": false,
      "position": 13
    },
    {
      "displayName": "Themanifest",
      "domain": "themanifest.com",
      "mentions": 1,
      "official": false,
      "position": 14
    }
  ],
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    {
      "brandKey": "interbrand",
      "position": 4,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "interbrand",
      "position": 4,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "interbrand",
      "position": 3,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "interbrand",
      "position": 3,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "interbrand",
      "position": 3,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "interbrand",
      "position": 2,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "interbrand",
      "position": 1,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "pentagram",
      "position": 1,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "pentagram",
      "position": 1,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "pentagram",
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      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "pentagram",
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    },
    {
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    },
    {
      "brandKey": "pentagram",
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    },
    {
      "brandKey": "pentagram",
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    },
    {
      "brandKey": "landor",
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    },
    {
      "brandKey": "landor",
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    },
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      "brandKey": "landor",
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    },
    {
      "brandKey": "landor",
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    },
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    },
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    },
    {
      "brandKey": "landor",
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    },
    {
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    },
    {
      "brandKey": "siegel-gale",
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    },
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    },
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    },
    {
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    },
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    },
    {
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    },
    {
      "brandKey": "wolff-olins",
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    },
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      "brandKey": "wolff-olins",
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    },
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    },
    {
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    },
    {
      "brandKey": "wolff-olins",
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      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "wolff-olins",
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      "snapshotDate": "2026-08-09"
    },
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      "brandKey": "clay",
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      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "clay",
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      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "clay",
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      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "clay",
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    },
    {
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    },
    {
      "brandKey": "clay",
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      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "clay",
      "position": 6,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "dd-nyc",
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      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "500-designs",
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      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "want",
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      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "metadesign",
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      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "metadesign",
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      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "metadesign",
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      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "tenet-partners",
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      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "baunfire",
      "position": 12,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "collins",
      "position": 8,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "collins",
      "position": 6,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "collins",
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      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "collins",
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      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "collins",
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      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "collins",
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      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "collins",
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      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "futurebrand",
      "position": 15,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "futurebrand",
      "position": 11,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "futurebrand",
      "position": 10,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "futurebrand",
      "position": 6,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "futurebrand",
      "position": 8,
      "snapshotDate": "2026-07-26"
    },
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