{
  "metadata": {
    "canonicalUrl": "https://supaintent.com/ai-brand-index/sporting-goods-outdoor-recreation-camping-and-hiking-tents",
    "categoryName": "Tents",
    "categoryPath": "Sporting Goods > Outdoor Recreation > Camping & Hiking > Tents",
    "csvUrl": "https://supaintent.com/ai-brand-index/data/sporting-goods-outdoor-recreation-camping-and-hiking-tents.csv",
    "generatedBy": "SupaIntent AI Brand Index",
    "jsonUrl": "https://supaintent.com/ai-brand-index/data/sporting-goods-outdoor-recreation-camping-and-hiking-tents.json",
    "methodologyUrl": "https://supaintent.com/ai-brand-index/methodology",
    "providers": {
      "chatgpt": "ChatGPT",
      "google_ai_mode": "Google AI Mode",
      "gemini": "Gemini",
      "perplexity": "Perplexity"
    },
    "refreshDate": "2026-08-09",
    "slug": "sporting-goods-outdoor-recreation-camping-and-hiking-tents",
    "snapshots": [
      "2026-06-28",
      "2026-07-05",
      "2026-07-12",
      "2026-07-19",
      "2026-07-26",
      "2026-08-02",
      "2026-08-09"
    ]
  },
  "summary": {
    "brandCount": 18,
    "citedSourceCount": 25,
    "currentLeader": "Big Agnes",
    "officialBrandSiteCitationShare": 12,
    "sourceMentionTotal": 75,
    "topBrandSites": [
      {
        "displayName": "Switchbacktravel",
        "domain": "switchbacktravel.com"
      },
      {
        "displayName": "Outdoorgearlab",
        "domain": "outdoorgearlab.com"
      },
      {
        "displayName": "Gearjunkie",
        "domain": "gearjunkie.com"
      }
    ],
    "topBrands": [
      "Big Agnes",
      "REI Co-op",
      "NEMO Equipment"
    ],
    "updateCadence": "weekly"
  },
  "findings": [
    "As of 9 August 2026, SupaIntent tracked 18 tents brands across buying-intent prompts on ChatGPT, Google AI Mode, Gemini and Perplexity. Big Agnes appeared in the most answers overall, followed by REI Co-op and NEMO Equipment.",
    "Big Agnes has held the top position, and the ranking below it moved little this week.",
    "No single publisher dominates. The most cited sources are Switchbacktravel, Outdoorgearlab and Gearjunkie, which means the citation field is open.",
    "The engines disagree on the leader. ChatGPT names REI Co-op, Google AI Mode and Gemini both name Big Agnes first, and Perplexity names Springbar, which does not appear in the top five of any other engine."
  ],
  "ranking": [
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      "domain": "bigagnes.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.bigagnes.com",
      "position": 1,
      "previousPosition": 1,
      "providerPositions": {
        "chatgpt": 7,
        "google_ai_mode": 1,
        "gemini": 1,
        "perplexity": 2
      }
    },
    {
      "brand": "REI Co-op",
      "domain": "rei.com",
      "isNew": false,
      "movement": 2,
      "officialUrl": "https://www.rei.com",
      "position": 2,
      "previousPosition": 4,
      "providerPositions": {
        "chatgpt": 1,
        "google_ai_mode": 4,
        "gemini": 4,
        "perplexity": 4
      }
    },
    {
      "brand": "NEMO Equipment",
      "domain": "nemoequipment.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.nemoequipment.com",
      "position": 3,
      "previousPosition": 3,
      "providerPositions": {
        "chatgpt": 4,
        "google_ai_mode": 3,
        "gemini": 3,
        "perplexity": 5
      }
    },
    {
      "brand": "MSR",
      "domain": "msrgear.com",
      "isNew": false,
      "movement": -2,
      "officialUrl": "https://www.msrgear.com",
      "position": 4,
      "previousPosition": 2,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 2,
        "gemini": 2,
        "perplexity": 3
      }
    },
    {
      "brand": "Marmot",
      "domain": "marmot.com",
      "isNew": false,
      "movement": 2,
      "officialUrl": "https://www.marmot.com",
      "position": 5,
      "previousPosition": 7,
      "providerPositions": {
        "chatgpt": 3,
        "google_ai_mode": 6,
        "gemini": 7,
        "perplexity": null
      }
    },
    {
      "brand": "The North Face",
      "domain": "thenorthface.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.thenorthface.com",
      "position": 6,
      "previousPosition": 6,
      "providerPositions": {
        "chatgpt": 6,
        "google_ai_mode": 5,
        "gemini": 5,
        "perplexity": null
      }
    },
    {
      "brand": "Springbar",
      "domain": "springbar.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.springbar.com",
      "position": 7,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 1
      }
    },
    {
      "brand": "Coleman",
      "domain": "coleman.com",
      "isNew": false,
      "movement": -3,
      "officialUrl": "https://www.coleman.com",
      "position": 8,
      "previousPosition": 5,
      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": 8,
        "perplexity": 6
      }
    },
    {
      "brand": "Hilleberg",
      "domain": "hilleberg.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.hilleberg.com",
      "position": 9,
      "previousPosition": 8,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 9,
        "gemini": 6,
        "perplexity": 9
      }
    },
    {
      "brand": "Mountain Hardwear",
      "domain": "mountainhardwear.com",
      "isNew": false,
      "movement": 1,
      "officialUrl": "https://www.mountainhardwear.com/",
      "position": 10,
      "previousPosition": 11,
      "providerPositions": {
        "chatgpt": 2,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Kelty",
      "domain": "kelty.com",
      "isNew": false,
      "movement": -2,
      "officialUrl": "https://www.kelty.com",
      "position": 11,
      "previousPosition": 9,
      "providerPositions": {
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        "google_ai_mode": 10,
        "gemini": null,
        "perplexity": 7
      }
    },
    {
      "brand": "White Duck Outdoors",
      "domain": "whiteduckoutdoors.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://whiteduckoutdoors.com/",
      "position": 12,
      "previousPosition": 0,
      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Zpacks",
      "domain": "zpacks.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://zpacks.com",
      "position": 13,
      "previousPosition": 12,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 8,
        "gemini": 10,
        "perplexity": null
      }
    },
    {
      "brand": "Sea to Summit",
      "domain": "seatosummit.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://seatosummit.com",
      "position": 14,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 7,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "tarpTent",
      "domain": "tarptent.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.tarptent.com",
      "position": 15,
      "previousPosition": 14,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 8
      }
    },
    {
      "brand": "Durston Gear",
      "domain": "durstongear.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://durstongear.com",
      "position": 16,
      "previousPosition": 0,
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        "perplexity": null
      }
    },
    {
      "brand": "Eureka!",
      "domain": "johnsonoutdoors.com",
      "isNew": false,
      "movement": -4,
      "officialUrl": "https://eurekacamping.johnsonoutdoors.com/",
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      "previousPosition": 13,
      "providerPositions": {
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      }
    },
    {
      "brand": "Sierra Designs",
      "domain": "sierradesigns.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.sierradesigns.com",
      "position": 18,
      "previousPosition": 0,
      "providerPositions": {
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        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 10
      }
    }
  ],
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      "domain": "switchbacktravel.com",
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      "official": false,
      "position": 1
    },
    {
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      "domain": "outdoorgearlab.com",
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      "official": false,
      "position": 2
    },
    {
      "displayName": "Gearjunkie",
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    },
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      "position": 4
    },
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      "official": false,
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      "displayName": "Consumerreports",
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      "official": false,
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    },
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      "displayName": "Backpacker",
      "domain": "backpacker.com",
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      "official": false,
      "position": 7
    },
    {
      "displayName": "Campsite",
      "domain": "campsite.org",
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      "official": false,
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    },
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    },
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      "displayName": "Outdoorgear",
      "domain": "outdoorgear.co.uk",
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    },
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    },
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    },
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    },
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    }
  ],
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      "brandKey": "big-agnes",
      "position": 2,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "big-agnes",
      "position": 3,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "big-agnes",
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    },
    {
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    },
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      "snapshotDate": "2026-07-26"
    },
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      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "big-agnes",
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      "snapshotDate": "2026-08-09"
    },
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    },
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      "snapshotDate": "2026-08-09"
    },
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    },
    {
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    },
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}