{
  "metadata": {
    "canonicalUrl": "https://supaintent.com/ai-brand-index/vertical-industry-financial-services-software-robo-advisory-software",
    "categoryName": "Robo-Advisory Software",
    "categoryPath": "Vertical Industry > Financial Services Software > Robo-Advisory Software",
    "csvUrl": "https://supaintent.com/ai-brand-index/data/vertical-industry-financial-services-software-robo-advisory-software.csv",
    "generatedBy": "SupaIntent AI Brand Index",
    "jsonUrl": "https://supaintent.com/ai-brand-index/data/vertical-industry-financial-services-software-robo-advisory-software.json",
    "methodologyUrl": "https://supaintent.com/ai-brand-index/methodology",
    "providers": {
      "chatgpt": "ChatGPT",
      "google_ai_mode": "Google AI Mode",
      "gemini": "Gemini",
      "perplexity": "Perplexity"
    },
    "refreshDate": "2026-08-09",
    "slug": "vertical-industry-financial-services-software-robo-advisory-software",
    "snapshots": [
      "2026-06-14",
      "2026-06-21",
      "2026-06-28",
      "2026-07-05",
      "2026-07-12",
      "2026-07-19",
      "2026-07-26",
      "2026-08-02",
      "2026-08-09"
    ]
  },
  "summary": {
    "brandCount": 17,
    "citedSourceCount": 27,
    "currentLeader": "Betterment",
    "officialBrandSiteCitationShare": 30,
    "sourceMentionTotal": 60,
    "topBrandSites": [
      {
        "displayName": "Finder",
        "domain": "finder.com"
      },
      {
        "displayName": "Unbiased",
        "domain": "unbiased.com"
      },
      {
        "displayName": "Forbes",
        "domain": "forbes.com"
      }
    ],
    "topBrands": [
      "Betterment",
      "Wealthfront",
      "Vanguard Digital Advisor"
    ],
    "updateCadence": "weekly"
  },
  "findings": [
    "As of 9 August 2026, SupaIntent tracked 17 Robo-Advisory software brands across buying-intent prompts on ChatGPT, Google AI Mode, Gemini and Perplexity. Betterment appeared in the most answers overall, followed by Wealthfront and Vanguard Digital Advisor.",
    "Betterment held the top position, but the ranking below it moved sharply: Vanguard Digital Advisor, Robinhood Strategies and Webull Smart Advisor entered the top 10 this week, while SigFig dropped at least three positions.",
    "No single publisher dominates. The most cited sources are Finder, Unbiased and Forbes, which means the citation field is open.",
    "The engines disagree on the leader. ChatGPT, Gemini and Perplexity name Betterment first and Google AI Mode names Vanguard Digital Advisor Go to product viewer dialog for this item., which does not appear in the top five of any other engine."
  ],
  "ranking": [
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    },
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      "brand": "Wealthfront",
      "domain": "wealthfront.com",
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      "officialUrl": "https://www.wealthfront.com/",
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      }
    },
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      "brand": "Vanguard Digital Advisor",
      "domain": "vanguard.com",
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      "officialUrl": "https://investor.vanguard.com/advisor-tools/digital-advisor",
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        "google_ai_mode": null,
        "gemini": 3,
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      }
    },
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      "brand": "Charles Schwab",
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      "officialUrl": "https://www.schwab.com/intelligent-portfolios",
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      }
    },
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      "brand": "SoFi Automated Investing",
      "domain": "sofi.com",
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    },
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      }
    },
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      "brand": "Fidelity Go",
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      "officialUrl": "https://www.fidelity.com/managed-accounts/fidelity-go",
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    },
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      "brand": "Robinhood Strategies",
      "domain": "robinhood.com",
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      "officialUrl": "https://robinhood.com/strategies",
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        "perplexity": null
      }
    },
    {
      "brand": "M1 Finance",
      "domain": "m1.com",
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      "officialUrl": "https://m1.com",
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        "gemini": null,
        "perplexity": 5
      }
    },
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      "brand": "Webull Smart Advisor",
      "domain": "webull.com",
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      "officialUrl": "https://www.webull.com/",
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      }
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      "brand": "E*TRADE Core Portfolios",
      "domain": "etrade.com",
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      "officialUrl": "https://us.etrade.com/what-we-offer/our-accounts/core-portfolios",
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      "brand": "Nutmeg",
      "domain": "nutmeg.com",
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      "officialUrl": "https://www.nutmeg.com",
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        "gemini": null,
        "perplexity": 7
      }
    },
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      "brand": "Empower",
      "domain": "empower.com",
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      "officialUrl": "https://empower.com",
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      }
    },
    {
      "brand": "TradingFront",
      "domain": "tradingfront.com",
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      "officialUrl": "https://www.tradingfront.com",
      "position": 14,
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      "domain": "ellevest.com",
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      "officialUrl": "https://www.ellevest.com",
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    },
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      "brand": "ETFmatic",
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      }
    },
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      }
    }
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    }
  ],
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    },
    {
      "brandKey": "betterment",
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