{
  "metadata": {
    "canonicalUrl": "https://supaintent.com/ai-brand-index/vertical-industry-spa-and-salon-management-software",
    "categoryName": "Spa and Salon Management Software",
    "categoryPath": "Vertical Industry > Spa and Salon Management Software",
    "csvUrl": "https://supaintent.com/ai-brand-index/data/vertical-industry-spa-and-salon-management-software.csv",
    "generatedBy": "SupaIntent AI Brand Index",
    "jsonUrl": "https://supaintent.com/ai-brand-index/data/vertical-industry-spa-and-salon-management-software.json",
    "methodologyUrl": "https://supaintent.com/ai-brand-index/methodology",
    "providers": {
      "chatgpt": "ChatGPT",
      "google_ai_mode": "Google AI Mode",
      "gemini": "Gemini",
      "perplexity": "Perplexity"
    },
    "refreshDate": "2026-08-09",
    "slug": "vertical-industry-spa-and-salon-management-software",
    "snapshots": [
      "2026-06-28",
      "2026-07-05",
      "2026-07-12",
      "2026-07-19",
      "2026-07-26",
      "2026-08-02",
      "2026-08-09"
    ]
  },
  "summary": {
    "brandCount": 18,
    "citedSourceCount": 23,
    "currentLeader": "Vagaro",
    "officialBrandSiteCitationShare": 23,
    "sourceMentionTotal": 77,
    "topBrandSites": [
      {
        "displayName": "Capterra",
        "domain": "capterra.com"
      },
      {
        "displayName": "Zenoti",
        "domain": "zenoti.com"
      },
      {
        "displayName": "G2",
        "domain": "g2.com"
      }
    ],
    "topBrands": [
      "Vagaro",
      "Zenoti",
      "Fresha"
    ],
    "updateCadence": "weekly"
  },
  "findings": [
    "As of 9 August 2026, SupaIntent tracked 18 spa and salon management software brands across buying-intent prompts on ChatGPT, Google AI Mode, Gemini and Perplexity. Vagaro appeared in the most answers overall, followed by Zenoti and Fresha.",
    "Vagaro held the top position, but the ranking below it moved sharply: Booker by Booker Software entered the top 10 this week, while Booksy and Phorest dropped at least three positions.",
    "Review platforms shape this category: Capterra, G2 and Software Advice are the most cited review sources, and review platforms account for 43% of all citations.",
    "The engines disagree on the leader. ChatGPT names Zenoti, Google AI Mode and Perplexity both name Vagaro first, and Gemini names Mangomint."
  ],
  "ranking": [
    {
      "brand": "Vagaro",
      "domain": "vagaro.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://www.vagaro.com",
      "position": 1,
      "previousPosition": 1,
      "providerPositions": {
        "chatgpt": 2,
        "google_ai_mode": 1,
        "gemini": 2,
        "perplexity": 1
      }
    },
    {
      "brand": "Zenoti",
      "domain": "zenoti.com",
      "isNew": false,
      "movement": 1,
      "officialUrl": "https://www.zenoti.com/solutions/salon-spa",
      "position": 2,
      "previousPosition": 3,
      "providerPositions": {
        "chatgpt": 1,
        "google_ai_mode": 6,
        "gemini": 3,
        "perplexity": 5
      }
    },
    {
      "brand": "Fresha",
      "domain": "fresha.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.fresha.com",
      "position": 3,
      "previousPosition": 2,
      "providerPositions": {
        "chatgpt": 4,
        "google_ai_mode": 2,
        "gemini": 6,
        "perplexity": 6
      }
    },
    {
      "brand": "Mangomint",
      "domain": "mangomint.com",
      "isNew": false,
      "movement": 2,
      "officialUrl": "https://www.mangomint.com",
      "position": 4,
      "previousPosition": 6,
      "providerPositions": {
        "chatgpt": 5,
        "google_ai_mode": 3,
        "gemini": 1,
        "perplexity": null
      }
    },
    {
      "brand": "Mindbody",
      "domain": "mindbodyonline.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.mindbodyonline.com",
      "position": 5,
      "previousPosition": 4,
      "providerPositions": {
        "chatgpt": 3,
        "google_ai_mode": 5,
        "gemini": null,
        "perplexity": 2
      }
    },
    {
      "brand": "Boulevard",
      "domain": "joinblvd.com",
      "isNew": false,
      "movement": 3,
      "officialUrl": "https://www.joinblvd.com",
      "position": 6,
      "previousPosition": 9,
      "providerPositions": {
        "chatgpt": 7,
        "google_ai_mode": 7,
        "gemini": 4,
        "perplexity": null
      }
    },
    {
      "brand": "GlossGenius",
      "domain": "glossgenius.com",
      "isNew": false,
      "movement": 0,
      "officialUrl": "https://glossgenius.com",
      "position": 7,
      "previousPosition": 7,
      "providerPositions": {
        "chatgpt": 8,
        "google_ai_mode": 4,
        "gemini": 7,
        "perplexity": null
      }
    },
    {
      "brand": "Phorest",
      "domain": "phorest.com",
      "isNew": false,
      "movement": -3,
      "officialUrl": "https://www.phorest.com/",
      "position": 8,
      "previousPosition": 5,
      "providerPositions": {
        "chatgpt": 6,
        "google_ai_mode": 8,
        "gemini": null,
        "perplexity": 8
      }
    },
    {
      "brand": "Square Appointments",
      "domain": "squareup.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://squareup.com/us/en/appointments",
      "position": 9,
      "previousPosition": 8,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 9,
        "perplexity": 3
      }
    },
    {
      "brand": "Booker by Booker Software",
      "domain": "booker.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.booker.com",
      "position": 10,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 4
      }
    },
    {
      "brand": "Meevo",
      "domain": "meevo.com",
      "isNew": false,
      "movement": 6,
      "officialUrl": "https://www.meevo.com",
      "position": 11,
      "previousPosition": 17,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 5,
        "perplexity": null
      }
    },
    {
      "brand": "Rosy",
      "domain": "rosy.com",
      "isNew": false,
      "movement": 1,
      "officialUrl": "https://rosy.com",
      "position": 12,
      "previousPosition": 13,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 7
      }
    },
    {
      "brand": "Salonist",
      "domain": "salonist.io",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://salonist.io",
      "position": 13,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 8,
        "perplexity": null
      }
    },
    {
      "brand": "WellnessLiving",
      "domain": "wellnessliving.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.wellnessliving.com/",
      "position": 14,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": 10,
        "google_ai_mode": 10,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Booksy",
      "domain": "booksy.com",
      "isNew": false,
      "movement": -5,
      "officialUrl": "https://biz.booksy.com/",
      "position": 15,
      "previousPosition": 10,
      "providerPositions": {
        "chatgpt": 9,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "DaySmart Salon",
      "domain": "daysmart.com",
      "isNew": false,
      "movement": -5,
      "officialUrl": "https://daysmart.com",
      "position": 16,
      "previousPosition": 11,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": 9,
        "gemini": null,
        "perplexity": null
      }
    },
    {
      "brand": "Timely",
      "domain": "timelyapp.com",
      "isNew": false,
      "movement": -1,
      "officialUrl": "https://www.timelyapp.com",
      "position": 17,
      "previousPosition": 16,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": null,
        "perplexity": 9
      }
    },
    {
      "brand": "Insight Salon Software",
      "domain": "trackmysalon.com",
      "isNew": true,
      "movement": null,
      "officialUrl": "https://www.trackmysalon.com",
      "position": 18,
      "previousPosition": 0,
      "providerPositions": {
        "chatgpt": null,
        "google_ai_mode": null,
        "gemini": 10,
        "perplexity": null
      }
    }
  ],
  "sources": [
    {
      "displayName": "Capterra",
      "domain": "capterra.com",
      "mentions": 19,
      "official": false,
      "position": 1
    },
    {
      "displayName": "Zenoti",
      "domain": "zenoti.com",
      "mentions": 9,
      "official": true,
      "position": 2
    },
    {
      "displayName": "G2",
      "domain": "g2.com",
      "mentions": 8,
      "official": false,
      "position": 3
    },
    {
      "displayName": "Software Advice",
      "domain": "softwareadvice.com",
      "mentions": 6,
      "official": false,
      "position": 4
    },
    {
      "displayName": "Connecteam",
      "domain": "connecteam.com",
      "mentions": 5,
      "official": false,
      "position": 5
    },
    {
      "displayName": "Mindbodyonline",
      "domain": "mindbodyonline.com",
      "mentions": 4,
      "official": true,
      "position": 6
    },
    {
      "displayName": "Thesalontechguide",
      "domain": "thesalontechguide.com",
      "mentions": 4,
      "official": false,
      "position": 7
    },
    {
      "displayName": "Limelightpayments",
      "domain": "limelightpayments.com",
      "mentions": 3,
      "official": false,
      "position": 8
    },
    {
      "displayName": "Reddit",
      "domain": "reddit.com",
      "mentions": 3,
      "official": false,
      "position": 9
    },
    {
      "displayName": "Envisionnow",
      "domain": "envisionnow.com",
      "mentions": 2,
      "official": false,
      "position": 10
    },
    {
      "displayName": "Vagaro",
      "domain": "vagaro.com",
      "mentions": 2,
      "official": true,
      "position": 11
    },
    {
      "displayName": "Crozdesk",
      "domain": "crozdesk.com",
      "mentions": 1,
      "official": false,
      "position": 12
    },
    {
      "displayName": "Exercise",
      "domain": "exercise.com",
      "mentions": 1,
      "official": false,
      "position": 13
    },
    {
      "displayName": "Glossgenius",
      "domain": "glossgenius.com",
      "mentions": 1,
      "official": true,
      "position": 14
    },
    {
      "displayName": "Labusinessjournal",
      "domain": "labusinessjournal.com",
      "mentions": 1,
      "official": false,
      "position": 15
    },
    {
      "displayName": "Llrpartners",
      "domain": "llrpartners.com",
      "mentions": 1,
      "official": false,
      "position": 16
    },
    {
      "displayName": "Phorest",
      "domain": "phorest.com",
      "mentions": 1,
      "official": true,
      "position": 17
    },
    {
      "displayName": "Prnewswire",
      "domain": "prnewswire.com",
      "mentions": 1,
      "official": false,
      "position": 18
    },
    {
      "displayName": "Salonist",
      "domain": "salonist.io",
      "mentions": 1,
      "official": true,
      "position": 19
    },
    {
      "displayName": "Stackscored",
      "domain": "stackscored.com",
      "mentions": 1,
      "official": false,
      "position": 20
    },
    {
      "displayName": "Theretailexec",
      "domain": "theretailexec.com",
      "mentions": 1,
      "official": false,
      "position": 21
    },
    {
      "displayName": "Thesalonbusiness",
      "domain": "thesalonbusiness.com",
      "mentions": 1,
      "official": false,
      "position": 22
    },
    {
      "displayName": "Tomsher",
      "domain": "tomsher.com",
      "mentions": 1,
      "official": false,
      "position": 23
    }
  ],
  "history": [
    {
      "brandKey": "vagaro",
      "position": 2,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "vagaro",
      "position": 1,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "vagaro",
      "position": 1,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "vagaro",
      "position": 1,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "vagaro",
      "position": 1,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "vagaro",
      "position": 1,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "vagaro",
      "position": 1,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "zenoti",
      "position": 3,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "zenoti",
      "position": 3,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "zenoti",
      "position": 2,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "zenoti",
      "position": 2,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "zenoti",
      "position": 3,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "zenoti",
      "position": 3,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "zenoti",
      "position": 2,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "fresha",
      "position": 5,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "fresha",
      "position": 5,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "fresha",
      "position": 3,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "fresha",
      "position": 5,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "fresha",
      "position": 4,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "fresha",
      "position": 2,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "fresha",
      "position": 3,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "mangomint",
      "position": 10,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "mangomint",
      "position": 8,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "mangomint",
      "position": 6,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "mangomint",
      "position": 8,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "mangomint",
      "position": 9,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "mangomint",
      "position": 6,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "mangomint",
      "position": 4,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "mindbody",
      "position": 1,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "mindbody",
      "position": 2,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "mindbody",
      "position": 4,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "mindbody",
      "position": 3,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "mindbody",
      "position": 2,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "mindbody",
      "position": 4,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "mindbody",
      "position": 5,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "boulevard",
      "position": 4,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "boulevard",
      "position": 6,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "boulevard",
      "position": 5,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "boulevard",
      "position": 4,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "boulevard",
      "position": 8,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "boulevard",
      "position": 9,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "boulevard",
      "position": 6,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "glossgenius",
      "position": 7,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "glossgenius",
      "position": 11,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "glossgenius",
      "position": 8,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "glossgenius",
      "position": 7,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "glossgenius",
      "position": 10,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "glossgenius",
      "position": 7,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "glossgenius",
      "position": 7,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "phorest",
      "position": 6,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "phorest",
      "position": 4,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "phorest",
      "position": 7,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "phorest",
      "position": 6,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "phorest",
      "position": 7,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "phorest",
      "position": 5,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "phorest",
      "position": 8,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "square-appointments",
      "position": 9,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "square-appointments",
      "position": 7,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "square-appointments",
      "position": 9,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "square-appointments",
      "position": 9,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "square-appointments",
      "position": 6,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "square-appointments",
      "position": 8,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "square-appointments",
      "position": 9,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "booker-by-booker",
      "position": 10,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "meevo",
      "position": 17,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "meevo",
      "position": 11,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "rosy",
      "position": 14,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "rosy",
      "position": 17,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "rosy",
      "position": 14,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "rosy",
      "position": 13,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "rosy",
      "position": 16,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "rosy",
      "position": 13,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "rosy",
      "position": 12,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "salonist",
      "position": 13,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "wellnessliving",
      "position": 14,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "booksy",
      "position": 13,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "booksy",
      "position": 9,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "booksy",
      "position": 18,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "booksy",
      "position": 15,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "booksy",
      "position": 15,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "booksy",
      "position": 10,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "booksy",
      "position": 15,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 12,
      "snapshotDate": "2026-06-28"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 16,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 16,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 11,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 12,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 11,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "daysmart-salon",
      "position": 16,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "timely",
      "position": 19,
      "snapshotDate": "2026-07-05"
    },
    {
      "brandKey": "timely",
      "position": 20,
      "snapshotDate": "2026-07-12"
    },
    {
      "brandKey": "timely",
      "position": 16,
      "snapshotDate": "2026-07-19"
    },
    {
      "brandKey": "timely",
      "position": 13,
      "snapshotDate": "2026-07-26"
    },
    {
      "brandKey": "timely",
      "position": 16,
      "snapshotDate": "2026-08-02"
    },
    {
      "brandKey": "timely",
      "position": 17,
      "snapshotDate": "2026-08-09"
    },
    {
      "brandKey": "insight-salon",
      "position": 18,
      "snapshotDate": "2026-08-09"
    }
  ]
}