SupaIntent logo

Merchant of Record Software

This weekly AI Brand Index shows how AI tools answer buyer questions in the Merchant of Record Software category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track which brands are recommended, which sources are cited, and how rankings change week over week. Use it to see the freshest AI visibility data for this category.

Updated 4 October 2026

Brands

Category coverage

14

ranked across AI engines

Sources

Evidence base

21

domains cited in answers

Brand sites

Official share

54%

from brand-owned domains

AI model filter

Position history

Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.

Latest brand positions
BrandLatest rank
Paddle1
FastSpring2
Lemon Squeezy3
PayPro Global4
Verifone5
Paddle logoPaddle
FastSpring logoFastSpring
Lemon Squeezy logoLemon Squeezy
PayPro Global logoPayPro Global
Verifone logoVerifone
Cleverbridge logoCleverbridge
Creem logoCreem
Polar logoPolar
Digital River logoDigital River
Gumroad logoGumroad

What AI tools say about Merchant of Record Software

Movement

What changed this week?

Paddle held the top position, but the ranking below it moved sharply: Xsolla and Dodo Payments dropped at least three positions.

Sources

Which sources shape AI answers?

Answers in this category lean on vendor pages: Creem, Cleverbridge and Freemius are the most cited brand-owned sources, and official domains account for 54% of all citations.

Citation-ready

Key facts from this AI Brand Index report

Short facts for quoting and AI citations

Dataset size

The latest Merchant of Record Software run found 14 recommended brands and 21 cited sources in AI answers.

Current leader

Paddle ranks #1 for Merchant of Record Software in the latest SupaIntent AI Brand Index run.

Top brands

Paddle, FastSpring, and Lemon Squeezy lead Merchant of Record Software across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.

Weekly movement

Top 10 only

Biggest gains

Moved up this week

  • Creem7 to #7
  • Polar5 to #8

Biggest losses

Moved down this week

  • Xsolla5 to #12
  • Dodo Payments3 to #11

Unchanged at the top

Leader held position

  • Paddlestayed #1

Rank history

Weekly rank changes for the current top 10

HTML table for crawlers and readers
RankBrandPreviousCurrentChangeBest
#1Paddle#1#10#1
#2FastSpring#2#20#2
#3Lemon Squeezy#3#30#2
#4PayPro Global#4#40#4
#5Verifone#6#51#3
#6Cleverbridge#5#61#3
#7Creem#14#77#7
#8Polar#13#85#8
#9Digital River#9#90#3
#10Gumroad#8#102#7

Current brand snapshot

14 brands

#Pos.BrandChatGPTGoogle AI ModeGeminiPerplexitySeen in
10#1#1#1-
ChatGPTGoogle AI ModeGemini
20#2#3#2-
ChatGPTGoogle AI ModeGemini
30#3#2#3-
ChatGPTGoogle AI ModeGemini
40#4#6#6-
ChatGPTGoogle AI ModeGemini
5+1-#5#5-
Google AI ModeGemini
6-1#8-#4-
ChatGPTGemini
7+7#6#9#9-
ChatGPTGoogle AI ModeGemini
8+5#5#8--
ChatGPTGoogle AI Mode
90-#4--
Google AI Mode
10-2#10#7#10-
ChatGPTGoogle AI ModeGemini
11-3#7#10--
ChatGPTGoogle AI Mode
12-5--#7-
Gemini
130--#8-
Gemini
14-2#9---
ChatGPT

Current source snapshot

21 sources

#SourceMent.LLMs
1
Creem logo
CreemOfficial
12
ChatGPTGoogle AI ModeGemini
2
Cleverbridge logo
CleverbridgeOfficial
9
ChatGPTGemini
35
ChatGPT
44
ChatGPT
54
Google AI Mode
63
ChatGPT
72
ChatGPT
82
ChatGPT
9
Freemius logo
FreemiusOfficial
2
ChatGPT
102
Gemini
11
Dodopayments logo
DodopaymentsOfficial
1
ChatGPT
12
Fastspring logo
FastspringOfficial
1
ChatGPT
131
ChatGPT
141
Gemini
15
Gumroad logo
GumroadOfficial
1
ChatGPT
16
Lemonsqueezy logo
LemonsqueezyOfficial
1
ChatGPT
17
Paddle logo
PaddleOfficial
1
ChatGPT
18
Payproglobal logo
PayproglobalOfficial
1
ChatGPT
19
Polar logo
PolarOfficial
1
ChatGPT
201
ChatGPT
211
ChatGPT

Common AI search questions about Merchant of Record Software

Q1

Who leads Merchant of Record Software in AI answers?

Paddle is the most recommended merchant of record software brand in the latest AI Brand Index run. The next highest-ranked brands are FastSpring and Lemon Squeezy. Per-engine leader data is not available for this run.

Q2

Which cited sources are used for Merchant of Record Software?

The most cited sources for merchant of record software recommendations are Creem, Cleverbridge and Comecero, out of 21 tracked sources. Answers in this category lean on vendor pages: Creem, Cleverbridge and Freemius are the most cited brand-owned sources, and official domains account for 54% of all citations. The main independent sources are Comecero, Launchvault and Talentir.

Q3

How fresh is this Merchant of Record Software ranking?

The AI Brand Index updates every Sunday. In the latest run, Creem, Polar, Xsolla and Dodo Payments moved three or more positions in the merchant of record software index.

How to cite this report

Cite the canonical SupaIntent report page when referencing this AI visibility ranking.

SupaIntent AI Brand Index: Merchant of Record Software. https://supaintent.com/ai-brand-index/commerce-e-commerce-software-merchant-of-record-software

AI Brand Index methodology

Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.

Read methodology
  • SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
  • This report uses the latest observed AI answers for Merchant of Record Software, including 14 recommended brands and 21 cited sources.
  • Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
  • Weekly movement compares the latest rank with the previous collected position for each brand.

[ get started ]

Make AI Search your next revenue channel

Track and optimize visibility in ChatGPT, Gemini and other AI Search engines to drive traffic to your website that converts.

Book a demoStart Free Trial