Dataset size
The latest Merchant of Record Software run found 22 recommended brands and 25 cited sources in AI answers.
Merchant of Record Software
This weekly AI Brand Index shows how AI tools answer buyer questions in the Merchant of Record Software category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track what brands are recommended, which cited sources are used and how positions move week to week. Use it to see the freshest AI visibility data for this category.
Updated 9 August 2026
Brands
Category coverage
22
ranked across AI engines
Sources
Evidence base
25
domains cited in answers
Brand sites
Official share
56%
from brand-owned domains
AI model filter
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paddle | 1 |
| Lemon Squeezy | 2 |
| FastSpring | 3 |
| Cleverbridge | 4 |
| 2Checkout | 5 |
What AI tools say about Merchant of Record Software
Movement
What changed this week?
Paddle held the top position, but the ranking below it moved sharply: Checkout.com and Mollie (Merchant of Record services) entered the top 10 this week, while Freemius dropped at least three positions.
Sources
Which sources shape AI answers?
Answers in this category lean on vendor pages: Cleverbridge, Dodopayments and Freemius are the most cited brand-owned sources, and official domains account for 56% of all citations.
Engines
Do AI engines agree on the leader?
The engines disagree on the leader. ChatGPT, Google AI Mode and Gemini name Paddle first and Perplexity names Checkout.com, which does not appear in the top five of any other engine.
Citation-ready
Key facts from this AI Brand Index report
Current leader
Paddle ranks #1 for Merchant of Record Software in the latest SupaIntent AI Brand Index run.
Top brands
Paddle, Lemon Squeezy, and FastSpring lead Merchant of Record Software across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
Brand sites
Cleverbridge, Guideflow, and Dodopayments are the most cited brand sites in this category.
Weekly movement
Top 10 onlyEntered the index
New in the top 10
Checkout.com#7
- MOMollieMerchant of Record services) (#9
Biggest gains
Moved up this week
Gumroad7 to #8
Xsolla6 to #10
Biggest losses
Moved down this week
Freemius4 to #14
Unchanged at the top
Leader held position
Paddlestayed #1
Rank history
Weekly rank changes for the current top 10
| Rank | Brand | Previous | Current | Change | Best |
|---|---|---|---|---|---|
| #1 | #1 | #1 | 0 | #1 | |
| #2 | #3 | #2 | 1 | #2 | |
| #3 | #2 | #3 | 1 | #1 | |
| #4 | #4 | #4 | 0 | #3 | |
| #5 | #6 | #5 | 1 | #3 | |
| #6 | #5 | #6 | 1 | #5 | |
| #7 | New | #7 | New | #7 | |
| #8 | #15 | #8 | 7 | #8 | |
| #9 | New | #9 | New | #9 | |
| #10 | #16 | #10 | 6 | #7 |
Current brand snapshot
22 brands
| # | Pos. | Brand |  ChatGPT |  Google AI Mode |  Gemini |  Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | #1 | #1 | #1 | #2 | | |
| 2 | +1 | #3 | #2 | #2 | - | | |
| 3 | -1 | #2 | #3 | #3 | - | | |
| 4 | 0 | #4 | #6 | #4 | - | | |
| 5 | +1 | #6 | #5 | #5 | #10 | | |
| 6 | -1 | #5 | #4 | #6 | - | | |
| 7 | New | - | - | - | #1 | | |
| 8 | +7 | #8 | #9 | #7 | - | | |
| 9 | New | - | - | - | #3 | | |
| 10 | +6 | #7 | - | #8 | - | | |
| 11 | New | - | - | - | #4 | | |
| 12 | New | - | - | - | #5 | | |
| 13 | New | - | - | - | #6 | | |
| 14 | -4 | - | #7 | - | - | | |
| 15 | New | - | - | - | #7 | | |
| 16 | -4 | #9 | #10 | - | - | | |
| 17 | -3 | - | #8 | - | - | | |
| 18 | New | - | - | - | #8 | | |
| 19 | New | - | - | - | #9 | | |
| 20 | -3 | - | - | #9 | - | | |
| 21 | 0 | - | - | #10 | - | | |
| 22 | -2 | #10 | - | - | - | |
Current source snapshot
25 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | CleverbridgeOfficial | 13 | |
| 2 | 10 | | |
| 3 | DodopaymentsOfficial | 6 | |
| 4 | FreemiusOfficial | 6 | |
| 5 | 5 | | |
| 6 | 3 | | |
| 7 | 3 | | |
| 8 | 3 | | |
| 9 | 2checkoutOfficial | 1 | |
| 10 | AdyenOfficial | 1 | |
| 11 | BoldcommerceOfficial | 1 | |
| 12 | 1 | | |
| 13 | CreemOfficial | 1 | |
| 14 | 1 | | |
| 15 | 1 | | |
| 16 | 1 | | |
| 17 | GumroadOfficial | 1 | |
| 18 | LemonsqueezyOfficial | 1 | |
| 19 | MollieOfficial | 1 | |
| 20 | PaddleOfficial | 1 | |
| 21 | 1 | | |
| 22 | PayoneerOfficial | 1 | |
| 23 |  ShopifyOfficial | 1 | |
| 24 | StripeOfficial | 1 | |
| 25 | VerifoneOfficial | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paddle | 1 |
| FastSpring | 2 |
| Lemon Squeezy | 3 |
| Cleverbridge | 4 |
| PayPro Global | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | #1 | - | - | - | | |
| 2 | 0 | #2 | - | - | - | | |
| 3 | +2 | #3 | - | - | - | | |
| 4 | -1 | #4 | - | - | - | | |
| 5 | -1 | #5 | - | - | - | | |
| 6 | New | #6 | - | - | - | | |
| 7 | New | #7 | - | - | - | | |
| 8 | -1 | #8 | - | - | - | | |
| 9 | +1 | #9 | - | - | - | | |
| 10 | -1 | #10 | - | - | - | |
Current source snapshot
5 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 7 | | |
| 2 | CleverbridgeOfficial | 6 | |
| 3 | 3 | | |
| 4 | 3 | | |
| 5 | GumroadOfficial | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paddle | 1 |
| Lemon Squeezy | 2 |
| FastSpring | 3 |
| PayPro Global | 4 |
| 2Checkout (Verifone) | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | #1 | - | - | | |
| 2 | 0 | - | #2 | - | - | | |
| 3 | 0 | - | #3 | - | - | | |
| 4 | +1 | - | #4 | - | - | | |
| 5 | -1 | - | #5 | - | - | | |
| 6 | 0 | - | #6 | - | - | | |
| 7 | +2 | - | #7 | - | - | | |
| 8 | -1 | - | #8 | - | - | | |
| 9 | New | - | #9 | - | - | | |
| 10 | -2 | - | #10 | - | - | |
Current source snapshot
7 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | DodopaymentsOfficial | 6 | |
| 2 | FreemiusOfficial | 6 | |
| 3 | 3 | | |
| 4 | 1 | | |
| 5 | LemonsqueezyOfficial | 1 | |
| 6 | PaddleOfficial | 1 | |
| 7 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paddle | 1 |
| Lemon Squeezy | 2 |
| FastSpring | 3 |
| Cleverbridge | 4 |
| 2Checkout | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | - | #1 | - | | |
| 2 | +1 | - | - | #2 | - | | |
| 3 | -1 | - | - | #3 | - | | |
| 4 | 0 | - | - | #4 | - | | |
| 5 | 0 | - | - | #5 | - | | |
| 6 | 0 | - | - | #6 | - | | |
| 7 | New | - | - | #7 | - | | |
| 8 | -1 | - | - | #8 | - | | |
| 9 | -1 | - | - | #9 | - | | |
| 10 | 0 | - | - | #10 | - | |
Current source snapshot
5 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | CleverbridgeOfficial | 7 | |
| 2 | 5 | | |
| 3 | 3 | | |
| 4 | CreemOfficial | 1 | |
| 5 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Checkout.com | 1 |
| Paddle | 2 |
| Mollie (Merchant of Record services) | 3 |
| Shopify (Pay by Shopify/MoR capabilities) | 4 |
| Payoneer Merchant of Record | 5 |
Shopify (Pay by Shopify/MoR capabilities)Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | New | - | - | - | #1 | | |
| 2 | +3 | - | - | - | #2 | | |
| 3 | New | - | - | - | #3 | | |
| 4 | New | - | - | - | #4 | | |
| 5 | New | - | - | - | #5 | | |
| 6 | New | - | - | - | #6 | | |
| 7 | New | - | - | - | #7 | | |
| 8 | New | - | - | - | #8 | | |
| 9 | New | - | - | - | #9 | | |
| 10 | New | - | - | - | #10 | |
Common AI search questions about Merchant of Record Software
Q1
Who leads Merchant of Record Software in AI answers?
Paddle is the most recommended merchant of record software brand in the latest AI Brand Index run. The next highest-ranked brands are Lemon Squeezy and FastSpring. The engines disagree on the leader. ChatGPT, Google AI Mode and Gemini name Paddle first and Perplexity names Checkout.com.
Q2
Which cited sources are used for Merchant of Record Software?
The most cited sources for merchant of record software recommendations are Cleverbridge, Guideflow and Dodopayments, out of 25 tracked sources. Answers in this category lean on vendor pages: Cleverbridge, Dodopayments and Freemius are the most cited brand-owned sources, and official domains account for 56% of all citations. The main independent sources are Guideflow, Inflowpay and Churnward.
Q3
How fresh is this Merchant of Record Software ranking?
The AI Brand Index updates every Sunday. In the latest run, Checkout.com and Mollie (Merchant of Record services) entered the top 10 and Gumroad, Xsolla and Freemius moved three or more positions in the merchant of record software index.
How to cite this report
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Merchant of Record Software. https://supaintent.com/ai-brand-index/commerce-e-commerce-software-merchant-of-record-software
Report data
Download the same ranking data used by the chart, tables and Dataset schema.
AI Brand Index methodology
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.
- SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
- This report uses the latest observed AI answers for Merchant of Record Software, including 22 recommended brands and 25 cited sources.
- Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
- Weekly movement compares the latest rank with the previous collected position for each brand.
Reveal where AI sends your clients
Track prompt-level visibility across ChatGPT, Gemini, Perplexity, and Google AI search. See which competitors win the answer, which sources shape the response, and where your brand is missing.