Dataset size
The latest Help Desk Software run found 17 recommended brands and 16 cited sources in AI answers.
This weekly AI Brand Index shows how AI tools answer buyer questions in the Help Desk Software category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track what brands are recommended, which cited sources are used and how positions move week to week. Use it to see the freshest AI visibility data for this category.
Updated 9 August 2026
Brands
Category coverage
17
ranked across AI engines
Sources
Evidence base
16
domains cited in answers
Brand sites
Official share
8%
from brand-owned domains
AI model filter
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Zendesk | 1 |
| Freshdesk | 2 |
| Zoho Desk | 3 |
| ServiceNow | 4 |
| Intercom | 5 |
Movement
Zendesk held the top position, but the ranking below it moved sharply: Jira Service Management dropped at least three positions.
Sources
Review platforms shape this category: G2, Capterra and Software Advice are the most cited review sources, and review platforms account for 40% of all citations.
Engines
All four engines name Zendesk first, which is unusual: in most categories the engines disagree.
Citation-ready
The latest Help Desk Software run found 17 recommended brands and 16 cited sources in AI answers.
Zendesk ranks #1 for Help Desk Software in the latest SupaIntent AI Brand Index run.
Zendesk, Freshdesk, and Zoho Desk lead Help Desk Software across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
G2, Topickz, and Capterra are the most cited brand sites in this category.
Moved up this week
Moved down this week
Leader held position
Rank history
| Rank | Brand | Previous | Current | Change | Best |
|---|---|---|---|---|---|
| #1 | #1 | #1 | 0 | #1 | |
| #2 | #2 | #2 | 0 | #2 | |
| #3 | #3 | #3 | 0 | #3 | |
| #4 | #7 | #4 | 3 | #4 | |
| #5 | #6 | #5 | 1 | #5 | |
| #6 | #5 | #6 | 1 | #5 | |
| #7 | #8 | #7 | 1 | #6 | |
| #8 | #4 | #8 | 4 | #4 | |
| #9 | #13 | #9 | 4 | #9 | |
| #10 | #9 | #10 | 1 | #3 |
17 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | #1 | #1 | #1 | #1 | ![]() ![]() ![]() ![]() | |
| 2 | 0 | #2 | #2 | #2 | #2 | ![]() ![]() ![]() ![]() | |
| 3 | 0 | #3 | #3 | #3 | #4 | ![]() ![]() ![]() ![]() | |
| 4 | +3 | - | #6 | #4 | #3 | ![]() ![]() ![]() | |
| 5 | +1 | #4 | #8 | #7 | #7 | ![]() ![]() ![]() ![]() | |
| 6 | -1 | #6 | #5 | - | #6 | ![]() ![]() ![]() | |
| 7 | +1 | #7 | #7 | #6 | #9 | ![]() ![]() ![]() ![]() | |
| 8 | -4 | #10 | #4 | #5 | - | ![]() ![]() ![]() | |
| 9 | +4 | - | - | - | #5 | ![]() | |
| 10 | -1 | #5 | - | - | - | ![]() | |
| 11 | +4 | #8 | - | #9 | - | ![]() ![]() | |
| 12 | +2 | #9 | #9 | - | - | ![]() ![]() | |
| 13 | New | - | - | - | #8 | ![]() | |
| 14 | -3 | - | - | #8 | - | ![]() | |
| 15 | -3 | #2 | #2 | #2 | - | ![]() | |
| 16 | 0 | - | #10 | - | - | ![]() | |
| 17 | New | - | - | - | #10 | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Zendesk | 1 |
| Freshdesk | 2 |
| Zoho Desk | 3 |
| Intercom | 4 |
| Salesforce Service Cloud | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | #1 | - | - | - | ![]() | |
| 2 | 0 | #2 | - | - | - | ![]() | |
| 3 | +3 | #3 | - | - | - | ![]() | |
| 4 | +4 | #4 | - | - | - | ![]() | |
| 5 | New | #5 | - | - | - | ![]() | |
| 6 | +3 | #6 | - | - | - | ![]() | |
| 7 | 0 | #7 | - | - | - | ![]() | |
| 8 | New | #8 | - | - | - | ![]() | |
| 9 | New | #9 | - | - | - | ![]() | |
| 10 | -7 | #10 | - | - | - | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Zendesk | 1 |
| Freshdesk | 2 |
| Zoho Desk | 3 |
| Jira Service Management | 4 |
| HubSpot Service Hub | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | #1 | - | - | ![]() | |
| 2 | 0 | - | #2 | - | - | ![]() | |
| 3 | 0 | - | #3 | - | - | ![]() | |
| 4 | 0 | - | #4 | - | - | ![]() | |
| 5 | +3 | - | #5 | - | - | ![]() | |
| 6 | -1 | - | #6 | - | - | ![]() | |
| 7 | 0 | - | #7 | - | - | ![]() | |
| 8 | -2 | - | #8 | - | - | ![]() | |
| 9 | +1 | - | #9 | - | - | ![]() | |
| 10 | New | - | #10 | - | - | ![]() |
3 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 4 | ![]() | |
| 2 | 4 | ![]() | |
| 3 | 2 | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Zendesk | 1 |
| Freshdesk | 2 |
| Zoho Desk | 3 |
| ServiceNow | 4 |
| Jira Service Management | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | - | #1 | - | ![]() | |
| 2 | 0 | - | - | #2 | - | ![]() | |
| 3 | 0 | - | - | #3 | - | ![]() | |
| 4 | New | - | - | #4 | - | ![]() | |
| 5 | +1 | - | - | #5 | - | ![]() | |
| 6 | +2 | - | - | #6 | - | ![]() | |
| 7 | -2 | - | - | #7 | - | ![]() | |
| 8 | +1 | - | - | #8 | - | ![]() | |
| 9 | +1 | - | - | #9 | - | ![]() | |
| 10 | New | - | - | #2 | - | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Zendesk | 1 |
| Freshdesk | 2 |
| ServiceNow | 3 |
| Zoho Desk | 4 |
| Kayako | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | - | - | #1 | ![]() | |
| 2 | 0 | - | - | - | #2 | ![]() | |
| 3 | New | - | - | - | #3 | ![]() | |
| 4 | -1 | - | - | - | #4 | ![]() | |
| 5 | +2 | - | - | - | #5 | ![]() | |
| 6 | -2 | - | - | - | #6 | ![]() | |
| 7 | -1 | - | - | - | #7 | ![]() | |
| 8 | New | - | - | - | #8 | ![]() | |
| 9 | New | - | - | - | #9 | ![]() | |
| 10 | New | - | - | - | #10 | ![]() |
5 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 4 | ![]() | |
| 2 | 2 | ![]() | |
| 3 | 2 | ![]() | |
| 4 | 1 | ![]() | |
| 5 | ZendeskOfficial | 1 | ![]() |
Zendesk is the most recommended help desk software brand in the latest AI Brand Index run. The next highest-ranked brands are Freshdesk and Zoho Desk. All four engines name Zendesk first, which is unusual: in most categories the engines disagree.
The most cited sources for help desk software recommendations are G2, Topickz and Capterra, out of 16 tracked sources. Review platforms shape this category: G2, Capterra and Software Advice are the most cited review sources, and review platforms account for 40% of all citations.
The AI Brand Index updates every Sunday. In the latest run, Jira Service Management, Kayako and ServiceNow moved three or more positions in the help desk software index.
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Help Desk Software. https://supaintent.com/ai-brand-index/customer-service-help-desk-software
Download the same ranking data used by the chart, tables and Dataset schema.
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.

Track prompt-level visibility across ChatGPT, Gemini, Perplexity, and Google AI search. See which competitors win the answer, which sources shape the response, and where your brand is missing.