Dataset size
The latest Petroleum Jelly run found 25 recommended brands and 23 cited sources in AI answers.
Petroleum Jelly
This weekly AI Brand Index shows how AI tools answer buyer questions in the Petroleum Jelly category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track what brands are recommended, which cited sources are used and how positions move week to week. Use it to see the freshest AI visibility data for this category.
Updated 9 August 2026
Brands
Category coverage
25
ranked across AI engines
Sources
Evidence base
23
domains cited in answers
Brand sites
Official share
21%
from brand-owned domains
AI model filter
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Vaseline | 1 |
| Aquaphor | 2 |
| CeraVe | 3 |
| Nivea | 4 |
| Palmer's | 5 |
What AI tools say about Petroleum Jelly
Movement
What changed this week?
Vaseline held the top position, but the ranking below it moved sharply: Nivea, Carmex, Wawelene and Petroleum Jelly Brand by E45 entered the top 10 this week, while Up & Up dropped at least three positions.
Sources
Which sources shape AI answers?
No single publisher dominates. The most cited sources are Researchandmarkets, Ewg and Target, which means the citation field is open.
Engines
Do AI engines agree on the leader?
All four engines name Vaseline first, which is unusual: in most categories the engines disagree.
Citation-ready
Key facts from this AI Brand Index report
Current leader
Vaseline ranks #1 for Petroleum Jelly in the latest SupaIntent AI Brand Index run.
Top brands
Vaseline, Aquaphor, and CeraVe lead Petroleum Jelly across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
Brand sites
Researchandmarkets, Ewg, and Target are the most cited brand sites in this category.
Weekly movement
Top 10 onlyEntered the index
New in the top 10
Nivea#4
Carmex#7
Wawelene#8
Petroleum Jelly Brand by E45#10
Biggest gains
Moved up this week
Palmer's19 to #5
Biggest losses
Moved down this week
Up & Up4 to #9
Unchanged at the top
Leader held position
Vaselinestayed #1
Rank history
Weekly rank changes for the current top 10
Current brand snapshot
25 brands
| # | Pos. | Brand |  ChatGPT |  Google AI Mode |  Gemini |  Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | #1 | #1 | #1 | #1 | | |
| 2 | 0 | #2 | #2 | #2 | #2 | | |
| 3 | 0 | #3 | #3 | #3 | - | | |
| 4 | New | #4 | #8 | - | #3 | | |
| 5 | +19 | #5 | #6 | #7 | - | | |
| 6 | -2 | - | #4 | #5 | - | | |
| 7 | New | #6 | - | - | #4 | | |
| 8 | New | - | #5 | #8 | - | | |
| 9 | -4 | - | - | #4 | - | | |
| 10 | New | - | - | - | #5 | | |
| 11 | New | - | - | #6 | - | | |
| 12 | New | - | - | - | #6 | | |
| 13 | New | #7 | - | - | - | | |
| 14 | New | - | - | - | #7 | | |
| 15 | New | - | #7 | - | - | | |
| 16 | New | #8 | - | - | - | | |
| 17 | New | - | - | - | #8 | | |
| 18 | New | #9 | - | - | - | | |
| 19 | New | - | #9 | - | - | | |
| 20 | New | - | - | - | #9 | | |
| 21 | -5 | - | - | #9 | - | | |
| 22 | New | - | - | - | #10 | | |
| 23 | +4 | - | - | #10 | - | | |
| 24 | New | #10 | - | - | - | | |
| 25 | New | - | #10 | - | - | |
Current source snapshot
23 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 7 | | |
| 2 | 5 | | |
| 3 | TargetOfficial | 5 | |
| 4 | 4 | | |
| 5 | 4 | | |
| 6 | 3 | | |
| 7 | 3 | | |
| 8 | WalmartOfficial | 2 | |
| 9 | 1 | | |
| 10 | AquaphorusOfficial | 1 | |
| 11 | 1 | | |
| 12 | 1 | | |
| 13 | 1 | | |
| 14 | 1 | | |
| 15 | 1 | | |
| 16 | 1 | | |
| 17 | 1 | | |
| 18 | KaoOfficial | 1 | |
| 19 | 1 | | |
| 20 | 1 | | |
| 21 | 1 | | |
| 22 | VaselineOfficial | 1 | |
| 23 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Vaseline | 1 |
| Aquaphor | 2 |
| CeraVe | 3 |
| Nivea | 4 |
| Palmer's | 5 |
Current brand snapshot
10 brands
Current source snapshot
4 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 7 | | |
| 2 | 3 | | |
| 3 | 2 | | |
| 4 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Vaseline | 1 |
| Aquaphor | 2 |
| CeraVe | 3 |
| Equate | 4 |
| Wawelene | 5 |
Current brand snapshot
10 brands
Current source snapshot
6 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 4 | | |
| 2 | 2 | | |
| 3 | 1 | | |
| 4 | AquaphorusOfficial | 1 | |
| 5 | VaselineOfficial | 1 | |
| 6 | WalmartOfficial | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Vaseline | 1 |
| Aquaphor | 2 |
| CeraVe | 3 |
| Up & Up | 4 |
| Equate | 5 |
Current brand snapshot
10 brands
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Vaseline | 1 |
| Aquaphor | 2 |
| Nivea | 3 |
| Carmex | 4 |
| Petroleum Jelly Brand by E45 | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | - | - | #1 | | |
| 2 | New | - | - | - | #2 | | |
| 3 | New | - | - | - | #3 | | |
| 4 | New | - | - | - | #4 | | |
| 5 | New | - | - | - | #5 | | |
| 6 | New | - | - | - | #6 | | |
| 7 | New | - | - | - | #7 | | |
| 8 | New | - | - | - | #8 | | |
| 9 | New | - | - | - | #9 | | |
| 10 | New | - | - | - | #10 | |
Current source snapshot
10 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 1 | | |
| 2 | 1 | | |
| 3 | 1 | | |
| 4 | 1 | | |
| 5 | 1 | | |
| 6 | 1 | | |
| 7 | KaoOfficial | 1 | |
| 8 | 1 | | |
| 9 | 1 | | |
| 10 | 1 | |
Common AI search questions about Petroleum Jelly
Q1
Who leads Petroleum Jelly in AI answers?
Vaseline is the most recommended petroleum jelly brand in the latest AI Brand Index run. The next highest-ranked brands are Aquaphor and CeraVe. All four engines name Vaseline first, which is unusual: in most categories the engines disagree.
Q2
Which cited sources are used for Petroleum Jelly?
The most cited sources for petroleum jelly recommendations are Researchandmarkets, Ewg and Target, out of 23 tracked sources. No single publisher dominates. The most cited sources are Researchandmarkets, Ewg and Target, which means the citation field is open.
Q3
How fresh is this Petroleum Jelly ranking?
The AI Brand Index updates every Sunday. In the latest run, Nivea, Carmex, Wawelene and Petroleum Jelly Brand by E45 entered the top 10 and Palmer's and Up & Up moved three or more positions in the petroleum jelly index.
How to cite this report
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Petroleum Jelly. https://supaintent.com/ai-brand-index/health-and-beauty-personal-care-cosmetics-skin-care-petroleum-jelly
Report data
Download the same ranking data used by the chart, tables and Dataset schema.
AI Brand Index methodology
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.
- SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
- This report uses the latest observed AI answers for Petroleum Jelly, including 25 recommended brands and 23 cited sources.
- Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
- Weekly movement compares the latest rank with the previous collected position for each brand.
Reveal where AI sends your clients
Track prompt-level visibility across ChatGPT, Gemini, Perplexity, and Google AI search. See which competitors win the answer, which sources shape the response, and where your brand is missing.