Dataset size
The latest Toners & Astringents run found 28 recommended brands and 27 cited sources in AI answers.
This weekly AI Brand Index shows how AI tools answer buyer questions in the Toners & Astringents category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track what brands are recommended, which cited sources are used and how positions move week to week. Use it to see the freshest AI visibility data for this category.
Updated 9 August 2026
Brands
Category coverage
28
ranked across AI engines
Sources
Evidence base
27
domains cited in answers
Brand sites
Official share
20%
from brand-owned domains
AI model filter
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paula's Choice | 1 |
| Thayers | 2 |
| The Ordinary | 3 |
| Clinique | 4 |
| Kiehl's | 5 |
Movement
Paula's Choice overtook Thayers this week to take the top position.
Sources
No single publisher dominates. The most cited sources are Healthline, Glamour and Ulta, which means the citation field is open.
Engines
The engines disagree on the leader. ChatGPT, Google AI Mode and Gemini name Paula's Choice first and Perplexity names Liz Skin, which does not appear in the top five of any other engine.
Citation-ready
The latest Toners & Astringents run found 28 recommended brands and 27 cited sources in AI answers.
Paula's Choice ranks #1 for Toners & Astringents in the latest SupaIntent AI Brand Index run.
Paula's Choice, Thayers, and The Ordinary lead Toners & Astringents across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
Healthline, Glamour, and Ulta are the most cited brand sites in this category.
New in the top 10
Moved down this week
Rank history
| Rank | Brand | Previous | Current | Change | Best |
|---|---|---|---|---|---|
| #1 | #2 | #1 | 1 | #1 | |
| #2 | #1 | #2 | 1 | #1 | |
| #3 | #4 | #3 | 1 | #3 | |
| #4 | New | #4 | New | #4 | |
| #5 | #3 | #5 | 2 | #1 | |
| #6 | #5 | #6 | 1 | #4 | |
| #7 | #9 | #7 | 2 | #7 | |
| #8 | New | #8 | New | #8 | |
| #9 | New | #9 | New | #9 | |
| #10 | New | #10 | New | #10 |
28 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | #1 | #1 | #1 | - | ![]() ![]() ![]() | |
| 2 | -1 | #3 | #2 | #2 | - | ![]() ![]() ![]() | |
| 3 | +1 | #2 | #10 | #3 | - | ![]() ![]() ![]() | |
| 4 | New | #6 | #7 | #9 | - | ![]() ![]() ![]() | |
| 5 | -2 | #8 | #8 | #6 | - | ![]() ![]() ![]() | |
| 6 | -1 | #5 | #6 | - | - | ![]() ![]() | |
| 7 | +2 | #7 | #4 | - | - | ![]() ![]() | |
| 8 | New | - | - | - | #1 | ![]() | |
| 9 | New | - | - | - | #2 | ![]() | |
| 10 | New | - | - | - | #3 | ![]() | |
| 11 | -4 | #4 | #3 | - | - | ![]() | |
| 12 | New | - | - | - | #4 | ![]() | |
| 13 | -3 | - | - | #4 | - | ![]() | |
| 14 | New | #4 | #3 | - | - | ![]() | |
| 15 | -7 | - | #5 | - | - | ![]() | |
| 16 | -3 | - | - | #5 | - | ![]() | |
| 17 | New | - | - | - | #5 | ![]() | |
| 18 | New | - | - | - | #6 | ![]() | |
| 19 | New | - | - | #7 | - | ![]() | |
| 20 | New | - | - | - | #7 | ![]() | |
| 21 | New | - | - | - | #8 | ![]() | |
| 22 | New | - | - | #8 | - | ![]() | |
| 23 | New | #9 | - | - | - | ![]() | |
| 24 | New | - | - | - | #9 | ![]() | |
| 25 | New | - | #9 | - | - | ![]() | |
| 26 | New | #10 | - | - | - | ![]() | |
| 27 | New | - | - | #10 | - | ![]() | |
| 28 | New | - | - | - | #10 | ![]() |
27 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 7 | ![]() | |
| 2 | 6 | ![]() | |
| 3 | 5 | ![]() ![]() | |
| 4 | 5 | ![]() ![]() | |
| 5 | 3 | ![]() | |
| 6 | 3 | ![]() | |
| 7 | 1 | ![]() | |
| 8 | AnuaOfficial | 1 | ![]() |
| 9 | 1 | ![]() | |
| 10 | CliniqueOfficial | 1 | ![]() |
| 11 | 1 | ![]() | |
| 12 | CosrxOfficial | 1 | ![]() |
| 13 | 1 | ![]() | |
| 14 | 1 | ![]() | |
| 15 | FreshOfficial | 1 | ![]() |
| 16 | 1 | ![]() | |
| 17 | KiehlsOfficial | 1 | ![]() |
| 18 | LaneigeOfficial | 1 | ![]() |
| 19 | 1 | ![]() | |
| 20 | 1 | ![]() | |
| 21 | PaulaschoiceOfficial | 1 | ![]() |
| 22 | PixibeautyOfficial | 1 | ![]() |
| 23 | 1 | ![]() | |
| 24 | ThayersOfficial | 1 | ![]() |
| 25 | TheordinaryOfficial | 1 | ![]() |
| 26 | 1 | ![]() | |
| 27 | 1 | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paula's Choice | 1 |
| The Ordinary | 2 |
| Thayers | 3 |
| Pixi Beauty | 4 |
| COSRX | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | #1 | - | - | - | ![]() | |
| 2 | New | #2 | - | - | - | ![]() | |
| 3 | -2 | #3 | - | - | - | ![]() | |
| 4 | New | #4 | - | - | - | ![]() | |
| 5 | +2 | #5 | - | - | - | ![]() | |
| 6 | New | #6 | - | - | - | ![]() | |
| 7 | +2 | #7 | - | - | - | ![]() | |
| 8 | -3 | #8 | - | - | - | ![]() | |
| 9 | New | #9 | - | - | - | ![]() | |
| 10 | New | #10 | - | - | - | ![]() |
5 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 7 | ![]() | |
| 2 | 6 | ![]() | |
| 3 | 3 | ![]() | |
| 4 | 3 | ![]() | |
| 5 | 1 | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paula's Choice | 1 |
| Thayers | 2 |
| Pixi | 3 |
| Laneige | 4 |
| Anua | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | #1 | - | - | ![]() | |
| 2 | +1 | - | #2 | - | - | ![]() | |
| 3 | New | - | #3 | - | - | ![]() | |
| 4 | +6 | - | #4 | - | - | ![]() | |
| 5 | -1 | - | #5 | - | - | ![]() | |
| 6 | -1 | - | #6 | - | - | ![]() | |
| 7 | New | - | #7 | - | - | ![]() | |
| 8 | 0 | - | #8 | - | - | ![]() | |
| 9 | New | - | #9 | - | - | ![]() | |
| 10 | -9 | - | #10 | - | - | ![]() |
10 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | AnuaOfficial | 1 | ![]() |
| 2 | CliniqueOfficial | 1 | ![]() |
| 3 | CosrxOfficial | 1 | ![]() |
| 4 | FreshOfficial | 1 | ![]() |
| 5 | KiehlsOfficial | 1 | ![]() |
| 6 | LaneigeOfficial | 1 | ![]() |
| 7 | PaulaschoiceOfficial | 1 | ![]() |
| 8 | PixibeautyOfficial | 1 | ![]() |
| 9 | ThayersOfficial | 1 | ![]() |
| 10 | TheordinaryOfficial | 1 | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Paula's Choice | 1 |
| Thayers | 2 |
| The Ordinary | 3 |
| Glow Recipe | 4 |
| CeraVe | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | - | #1 | - | ![]() | |
| 2 | 0 | - | - | #2 | - | ![]() | |
| 3 | 0 | - | - | #3 | - | ![]() | |
| 4 | +5 | - | - | #4 | - | ![]() | |
| 5 | +2 | - | - | #5 | - | ![]() | |
| 6 | -2 | - | - | #6 | - | ![]() | |
| 7 | New | - | - | #7 | - | ![]() | |
| 8 | New | - | - | #8 | - | ![]() | |
| 9 | New | - | - | #9 | - | ![]() | |
| 10 | New | - | - | #10 | - | ![]() |
4 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 4 | ![]() | |
| 2 | 3 | ![]() | |
| 3 | 2 | ![]() | |
| 4 | 1 | ![]() |
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Liz Skin | 1 |
| DermActive | 2 |
| GlowMist | 3 |
| ClearTone | 4 |
| PureHydra | 5 |
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | New | - | - | - | #1 | ![]() | |
| 2 | New | - | - | - | #2 | ![]() | |
| 3 | New | - | - | - | #3 | ![]() | |
| 4 | New | - | - | - | #4 | ![]() | |
| 5 | New | - | - | - | #5 | ![]() | |
| 6 | New | - | - | - | #6 | ![]() | |
| 7 | New | - | - | - | #7 | ![]() | |
| 8 | New | - | - | - | #8 | ![]() | |
| 9 | New | - | - | - | #9 | ![]() | |
| 10 | New | - | - | - | #10 | ![]() |
10 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 1 | ![]() | |
| 2 | 1 | ![]() | |
| 3 | 1 | ![]() | |
| 4 | 1 | ![]() | |
| 5 | 1 | ![]() | |
| 6 | 1 | ![]() | |
| 7 | 1 | ![]() | |
| 8 | 1 | ![]() | |
| 9 | 1 | ![]() | |
| 10 | 1 | ![]() |
Paula's Choice is the most recommended toners & astringents brand in the latest AI Brand Index run. The next highest-ranked brands are Thayers and The Ordinary. The engines disagree on the leader. ChatGPT, Google AI Mode and Gemini name Paula's Choice first and Perplexity names Liz Skin.
The most cited sources for toners & astringents recommendations are Healthline, Glamour and Ulta, out of 27 tracked sources. No single publisher dominates. The most cited sources are Healthline, Glamour and Ulta, which means the citation field is open.
The AI Brand Index updates every Sunday. In the latest run, Clinique, Liz Skin, DermActive and GlowMist entered the top 10 and Anua, Pixi and Glow Recipe moved three or more positions in the toners & astringents index.
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Toners & Astringents. https://supaintent.com/ai-brand-index/health-and-beauty-personal-care-cosmetics-skin-care-toners-and-astringents
Download the same ranking data used by the chart, tables and Dataset schema.
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.

Track prompt-level visibility across ChatGPT, Gemini, Perplexity, and Google AI search. See which competitors win the answer, which sources shape the response, and where your brand is missing.