Dataset size
The latest Kayaks run found 20 recommended brands and 26 cited sources in AI answers.
Kayaks
This weekly AI Brand Index shows how AI tools answer buyer questions in the Kayaks category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track what brands are recommended, which cited sources are used and how positions move week to week. Use it to see the freshest AI visibility data for this category.
Updated 9 August 2026
Brands
Category coverage
20
ranked across AI engines
Sources
Evidence base
26
domains cited in answers
Brand sites
Official share
3%
from brand-owned domains
AI model filter
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Old Town | 1 |
| Wilderness Systems | 2 |
| Pelican | 3 |
| Hobie | 4 |
| Perception Kayaks | 5 |
What AI tools say about Kayaks
Movement
What changed this week?
Old Town has held the top position since 19 July 2026, and the ranking below it moved little this week.
Sources
Which sources shape AI answers?
No single publisher dominates. The most cited sources are Paddlingmag, Outdoorgearlab and Kayakanglermag, which means the citation field is open.
Engines
Do AI engines agree on the leader?
The engines disagree on the leader. ChatGPT and Gemini both name Wilderness Systems first, Google AI Mode names Old Town, and Perplexity names Feelfree Kayaks, which does not appear in the top five of any other engine.
Citation-ready
Key facts from this AI Brand Index report
Current leader
Old Town ranks #1 for Kayaks in the latest SupaIntent AI Brand Index run.
Top brands
Old Town, Wilderness Systems, and Pelican lead Kayaks across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
Brand sites
Paddlingmag, Outdoorgearlab, and Kayakanglermag are the most cited brand sites in this category.
Weekly movement
Top 10 onlyBiggest gains
Moved up this week
Lifetime4 to #8
Biggest losses
Moved down this week
Jackson Kayak3 to #10
Unchanged at the top
Leader held position
Old Townstayed #1
Rank history
Weekly rank changes for the current top 10
| Rank | Brand | Previous | Current | Change | Best |
|---|---|---|---|---|---|
| #1 | #1 | #1 | 0 | #1 | |
| #2 | #2 | #2 | 0 | #1 | |
| #3 | #4 | #3 | 1 | #2 | |
| #4 | #3 | #4 | 1 | #2 | |
| #5 | #5 | #5 | 0 | #4 | |
| #6 | #8 | #6 | 2 | #6 | |
| #7 | #6 | #7 | 1 | #6 | |
| #8 | #12 | #8 | 4 | #8 | |
| #9 | #11 | #9 | 2 | #9 | |
| #10 | #7 | #10 | 3 | #5 |
Current brand snapshot
20 brands
| # | Pos. | Brand |  ChatGPT |  Google AI Mode |  Gemini |  Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | #2 | #1 | #2 | #2 | | |
| 2 | 0 | #1 | #2 | #1 | #5 | | |
| 3 | +1 | #5 | #4 | #4 | #7 | | |
| 4 | -1 | #4 | #3 | #3 | - | | |
| 5 | 0 | #3 | #6 | #5 | #3 | | |
| 6 | +2 | - | #5 | #6 | - | | |
| 7 | -1 | #3 | #6 | #5 | #3 | | |
| 8 | +4 | #8 | - | - | #4 | | |
| 9 | +2 | - | - | - | #1 | | |
| 10 | -3 | #6 | #8 | - | #10 | | |
| 11 | -1 | #7 | - | - | #6 | | |
| 12 | +1 | #10 | - | #7 | - | | |
| 13 | +4 | - | #7 | - | - | | |
| 14 | New | #9 | - | #10 | - | | |
| 15 | New | - | - | - | #8 | | |
| 16 | +3 | - | - | #8 | - | | |
| 17 | New | - | - | #9 | - | | |
| 18 | New | - | #9 | - | - | | |
| 19 | New | - | - | - | #9 | | |
| 20 | New | - | #10 | - | - | |
Current source snapshot
26 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 10 | | |
| 2 | 9 | | |
| 3 | 8 | | |
| 4 | 6 | | |
| 5 | 4 | | |
| 6 | 3 | | |
| 7 | 3 | | |
| 8 | 3 | | |
| 9 | 2 | | |
| 10 | KayaksOfficial | 2 | |
| 11 | 2 | | |
| 12 | 1 | | |
| 13 | 1 | | |
| 14 | 1 | | |
| 15 | 1 | | |
| 16 | 1 | | |
| 17 | 1 | | |
| 18 | 1 | | |
| 19 | 1 | | |
| 20 | 1 | | |
| 21 | 1 | | |
| 22 | 1 | | |
| 23 | 1 | | |
| 24 | 1 | | |
| 25 | 1 | | |
| 26 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Wilderness Systems | 1 |
| Old Town | 2 |
| Perception Kayaks | 3 |
| Hobie | 4 |
| Pelican | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | #1 | - | - | - | | |
| 2 | -1 | #2 | - | - | - | | |
| 3 | +1 | #3 | - | - | - | | |
| 4 | -1 | #4 | - | - | - | | |
| 5 | 0 | #5 | - | - | - | | |
| 6 | 0 | #6 | - | - | - | | |
| 7 | +1 | #7 | - | - | - | | |
| 8 | +2 | #8 | - | - | - | | |
| 9 | New | #9 | - | - | - | | |
| 10 | -1 | #10 | - | - | - | |
Current source snapshot
11 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 6 | | |
| 2 | 6 | | |
| 3 | 3 | | |
| 4 | 3 | | |
| 5 | 3 | | |
| 6 | 2 | | |
| 7 | 1 | | |
| 8 | 1 | | |
| 9 | 1 | | |
| 10 | 1 | | |
| 11 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Old Town | 1 |
| Wilderness Systems | 2 |
| Hobie | 3 |
| Pelican | 4 |
| Eddyline Kayaks | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | #1 | - | - | | |
| 2 | -1 | - | #2 | - | - | | |
| 3 | +1 | - | #3 | - | - | | |
| 4 | +1 | - | #4 | - | - | | |
| 5 | +1 | - | #5 | - | - | | |
| 6 | -3 | - | #6 | - | - | | |
| 7 | +3 | - | #7 | - | - | | |
| 8 | 0 | - | #8 | - | - | | |
| 9 | New | - | #9 | - | - | | |
| 10 | New | - | #10 | - | - | |
Current source snapshot
4 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 9 | | |
| 2 | 7 | | |
| 3 | 2 | | |
| 4 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Wilderness Systems | 1 |
| Old Town | 2 |
| Hobie | 3 |
| Pelican | 4 |
| Perception | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | - | #1 | - | | |
| 2 | -1 | - | - | #2 | - | | |
| 3 | 0 | - | - | #3 | - | | |
| 4 | 0 | - | - | #4 | - | | |
| 5 | 0 | - | - | #5 | - | | |
| 6 | +4 | - | - | #6 | - | | |
| 7 | +1 | - | - | #7 | - | | |
| 8 | New | - | - | #8 | - | | |
| 9 | New | - | - | #9 | - | | |
| 10 | New | - | - | #10 | - | |
Current source snapshot
6 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 4 | | |
| 2 | 2 | | |
| 3 | 1 | | |
| 4 | 1 | | |
| 5 | 1 | | |
| 6 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Feelfree Kayaks | 1 |
| Old Town | 2 |
| Perception Kayaks | 3 |
| Lifetime | 4 |
| Wilderness Systems | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | - | - | #1 | | |
| 2 | +2 | - | - | - | #2 | | |
| 3 | 0 | - | - | - | #3 | | |
| 4 | New | - | - | - | #4 | | |
| 5 | New | - | - | - | #5 | | |
| 6 | New | - | - | - | #6 | | |
| 7 | New | - | - | - | #7 | | |
| 8 | New | - | - | - | #8 | | |
| 9 | New | - | - | - | #9 | | |
| 10 | New | - | - | - | #10 | |
Current source snapshot
9 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | KayaksOfficial | 2 | |
| 2 | 1 | | |
| 3 | 1 | | |
| 4 | 1 | | |
| 5 | 1 | | |
| 6 | 1 | | |
| 7 | 1 | | |
| 8 | 1 | | |
| 9 | 1 | |
Common AI search questions about Kayaks
Q1
Who leads Kayaks in AI answers?
Old Town is the most recommended kayaks brand in the latest AI Brand Index run. The next highest-ranked brands are Wilderness Systems and Pelican. The engines disagree on the leader. ChatGPT and Gemini both name Wilderness Systems first, Google AI Mode names Old Town, and Perplexity names Feelfree Kayaks.
Q2
Which cited sources are used for Kayaks?
The most cited sources for kayaks recommendations are Paddlingmag, Outdoorgearlab and Kayakanglermag, out of 26 tracked sources. No single publisher dominates. The most cited sources are Paddlingmag, Outdoorgearlab and Kayakanglermag, which means the citation field is open.
Q3
How fresh is this Kayaks ranking?
The AI Brand Index updates every Sunday. In the latest run, Lifetime and Jackson Kayak moved three or more positions in the kayaks index.
How to cite this report
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Kayaks. https://supaintent.com/ai-brand-index/sporting-goods-outdoor-recreation-boating-and-water-sports-boating-and-rafting-kayaks
Report data
Download the same ranking data used by the chart, tables and Dataset schema.
AI Brand Index methodology
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.
- SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
- This report uses the latest observed AI answers for Kayaks, including 20 recommended brands and 26 cited sources.
- Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
- Weekly movement compares the latest rank with the previous collected position for each brand.
Reveal where AI sends your clients
Track prompt-level visibility across ChatGPT, Gemini, Perplexity, and Google AI search. See which competitors win the answer, which sources shape the response, and where your brand is missing.