Dataset size
The latest Branding Agencies run found 28 recommended brands and 14 cited sources in AI answers.
Branding Agencies
This weekly AI Brand Index shows how AI tools answer buyer questions in the Branding Agencies category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track what brands are recommended, which cited sources are used and how positions move week to week. Use it to see the freshest AI visibility data for this category.
Updated 9 August 2026
Brands
Category coverage
28
ranked across AI engines
Sources
Evidence base
14
domains cited in answers
Brand sites
Official share
37%
from brand-owned domains
AI model filter
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Interbrand | 1 |
| Pentagram | 2 |
| Landor | 3 |
| Siegel+Gale | 4 |
| Wolff Olins | 5 |
What AI tools say about Branding Agencies
Movement
What changed this week?
Interbrand overtook Pentagram this week to take the top position.
Sources
Which sources shape AI answers?
Answers in this category lean on vendor pages: Starfishco and Interbrand are the most cited brand-owned sources, and official domains account for 37% of all citations.
Engines
Do AI engines agree on the leader?
The engines disagree on the leader. ChatGPT names DD.NYC®, which does not appear in the top five of any other engine, Google AI Mode and Gemini both name Interbrand first, and Perplexity names Pentagram.
Citation-ready
Key facts from this AI Brand Index report
Current leader
Interbrand ranks #1 for Branding Agencies in the latest SupaIntent AI Brand Index run.
Top brands
Interbrand, Pentagram, and Landor lead Branding Agencies across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
Brand sites
Starfishco, Clutch, and Designrush are the most cited brand sites in this category.
Weekly movement
Top 10 onlyEntered the index
New in the top 10
DD.NYC®#7
500 Designs#8
WANT#9
Biggest gains
Moved up this week
Clay7 to #6
MetaDesign4 to #10
Biggest losses
Moved down this week
Jones Knowles Ritchie13 to #22
FutureBrand8 to #14
Rank history
Weekly rank changes for the current top 10
| Rank | Brand | Previous | Current | Change | Best |
|---|---|---|---|---|---|
| #1 | #2 | #1 | 1 | #1 | |
| #2 | #1 | #2 | 1 | #1 | |
| #3 | #3 | #3 | 0 | #2 | |
| #4 | #4 | #4 | 0 | #4 | |
| #5 | #5 | #5 | 0 | #3 | |
| #6 | #13 | #6 | 7 | #6 | |
| #7 | New | #7 | New | #7 | |
| #8 | New | #8 | New | #8 | |
| #9 | New | #9 | New | #9 | |
| #10 | #14 | #10 | 4 | #5 |
Current brand snapshot
28 brands
| # | Pos. | Brand |  ChatGPT |  Google AI Mode |  Gemini |  Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | #1 | #1 | #4 | | |
| 2 | -1 | - | #3 | #2 | #1 | | |
| 3 | 0 | - | #2 | #4 | #3 | | |
| 4 | 0 | - | #4 | #5 | #2 | | |
| 5 | 0 | - | #5 | #3 | #8 | | |
| 6 | +7 | #3 | #8 | #10 | - | | |
| 7 | New | #1 | - | - | - | | |
| 8 | New | #2 | - | - | - | | |
| 9 | New | #4 | - | - | - | | |
| 10 | +4 | - | - | - | #5 | | |
| 11 | New | #5 | - | - | - | | |
| 12 | New | - | #6 | - | - | | |
| 13 | +3 | - | - | #6 | - | | |
| 14 | -8 | - | - | - | #6 | | |
| 15 | New | #6 | - | - | - | | |
| 16 | New | #7 | - | - | - | | |
| 17 | -2 | - | - | - | #7 | | |
| 18 | New | - | #7 | - | - | | |
| 19 | 0 | - | - | #7 | - | | |
| 20 | New | - | - | #8 | - | | |
| 21 | New | #8 | - | - | - | | |
| 22 | -13 | - | - | - | #9 | | |
| 23 | New | - | #9 | - | - | | |
| 24 | New | #9 | - | - | - | | |
| 25 | New | - | - | #9 | - | | |
| 26 | New | #10 | - | - | - | | |
| 27 | New | - | - | - | #10 | | |
| 28 | New | - | #10 | - | - | |
Current source snapshot
14 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | StarfishcoOfficial | 13 | |
| 2 | 11 | | |
| 3 | 3 | | |
| 4 | 2 | | |
| 5 | 2 | | |
| 6 | InterbrandOfficial | 2 | |
| 7 | 1 | | |
| 8 | 1 | | |
| 9 | 1 | | |
| 10 | 1 | | |
| 11 | 1 | | |
| 12 | 1 | | |
| 13 | 1 | | |
| 14 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| DD.NYC® | 1 |
| 500 Designs | 2 |
| Clay | 3 |
| WANT | 4 |
| Tenet Partners | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | New | #1 | - | - | - | | |
| 2 | New | #2 | - | - | - | | |
| 3 | New | #3 | - | - | - | | |
| 4 | New | #4 | - | - | - | | |
| 5 | New | #5 | - | - | - | | |
| 6 | New | #6 | - | - | - | | |
| 7 | New | #7 | - | - | - | | |
| 8 | New | #8 | - | - | - | | |
| 9 | New | #9 | - | - | - | | |
| 10 | New | #10 | - | - | - | |
Current source snapshot
2 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 10 | | |
| 2 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Interbrand | 1 |
| Landor | 2 |
| Pentagram | 3 |
| Siegel+Gale | 4 |
| Wolff Olins | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | #1 | - | - | | |
| 2 | +1 | - | #2 | - | - | | |
| 3 | -1 | - | #3 | - | - | | |
| 4 | 0 | - | #4 | - | - | | |
| 5 | 0 | - | #5 | - | - | | |
| 6 | New | - | #6 | - | - | | |
| 7 | New | - | #7 | - | - | | |
| 8 | 0 | - | #8 | - | - | | |
| 9 | New | - | #9 | - | - | | |
| 10 | New | - | #10 | - | - | |
Current source snapshot
4 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 5 | | |
| 2 | 3 | | |
| 3 | 1 | | |
| 4 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Interbrand | 1 |
| Pentagram | 2 |
| Wolff Olins | 3 |
| Landor & Fitch | 4 |
| Siegel+Gale | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | - | #1 | - | | |
| 2 | -1 | - | - | #2 | - | | |
| 3 | +1 | - | - | #3 | - | | |
| 4 | New | - | - | #4 | - | | |
| 5 | 0 | - | - | #5 | - | | |
| 6 | New | - | - | #6 | - | | |
| 7 | New | - | - | #7 | - | | |
| 8 | New | - | - | #8 | - | | |
| 9 | New | - | - | #9 | - | | |
| 10 | New | - | - | #10 | - | |
Current source snapshot
3 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 8 | | |
| 2 | 1 | | |
| 3 | 1 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Pentagram | 1 |
| Siegel+Gale | 2 |
| Landor & Fitch | 3 |
| Interbrand | 4 |
| MetaDesign | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | - | - | #1 | | |
| 2 | +4 | - | - | - | #2 | | |
| 3 | +2 | - | - | - | #3 | | |
| 4 | -1 | - | - | - | #4 | | |
| 5 | +3 | - | - | - | #5 | | |
| 6 | -2 | - | - | - | #6 | | |
| 7 | +2 | - | - | - | #7 | | |
| 8 | New | - | - | - | #8 | | |
| 9 | New | - | - | - | #9 | | |
| 10 | New | - | - | - | #10 | |
Current source snapshot
7 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 2 | | |
| 2 | 2 | | |
| 3 | InterbrandOfficial | 2 | |
| 4 | 1 | | |
| 5 | 1 | | |
| 6 | 1 | | |
| 7 | 1 | |
Common AI search questions about Branding Agencies
Q1
Who leads Branding Agencies in AI answers?
Interbrand is the most recommended branding agencies brand in the latest AI Brand Index run. The next highest-ranked brands are Pentagram and Landor. The engines disagree on the leader. ChatGPT names DD.NYC®, Google AI Mode and Gemini both name Interbrand first, and Perplexity names Pentagram.
Q2
Which cited sources are used for Branding Agencies?
The most cited sources for branding agencies recommendations are Starfishco, Clutch and Designrush, out of 14 tracked sources. Answers in this category lean on vendor pages: Starfishco and Interbrand are the most cited brand-owned sources, and official domains account for 37% of all citations. The main independent sources are Clutch, Designrush and Adweek.
Q3
How fresh is this Branding Agencies ranking?
The AI Brand Index updates every Sunday. In the latest run, DD.NYC®, 500 Designs and WANT entered the top 10 and Jones Knowles Ritchie, FutureBrand, Clay and MetaDesign moved three or more positions in the branding agencies index.
How to cite this report
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Branding Agencies. https://supaintent.com/ai-brand-index/marketing-services-branding-agencies
Report data
Download the same ranking data used by the chart, tables and Dataset schema.
AI Brand Index methodology
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.
- SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
- This report uses the latest observed AI answers for Branding Agencies, including 28 recommended brands and 14 cited sources.
- Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
- Weekly movement compares the latest rank with the previous collected position for each brand.
Reveal where AI sends your clients
Track prompt-level visibility across ChatGPT, Gemini, Perplexity, and Google AI search. See which competitors win the answer, which sources shape the response, and where your brand is missing.