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Sleeping Bags

This weekly AI Brand Index shows how AI tools answer buyer questions in the Sleeping Bags category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track which brands are recommended, which sources are cited, and how rankings change week over week. Use it to see the freshest AI visibility data for this category.

Updated 4 October 2026

Brands

Category coverage

14

ranked across AI engines

Sources

Evidence base

10

domains cited in answers

Brand sites

Official share

20%

from brand-owned domains

AI model filter

Position history

Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.

Latest brand positions
BrandLatest rank
Western Mountaineering1
NEMO2
Sea to Summit3
Feathered Friends4
REI5
Western Mountaineering logoWestern Mountaineering
NEMO logoNEMO
Sea to Summit logoSea to Summit
Feathered Friends logoFeathered Friends
REI logoREI
Big Agnes logoBig Agnes
Mountain Hardwear logoMountain Hardwear
Kelty logoKelty
Marmot logoMarmot
Therm-a-Rest logoTherm-a-Rest

What AI tools say about Sleeping Bags

Movement

What changed this week?

Western Mountaineering has held the top position since 13 September 2026, and the ranking below it moved little this week.

Sources

Which sources shape AI answers?

No single publisher dominates. The most cited sources are Outdoorgearlab, Switchbacktravel and Rei, which means the citation field is open.

Citation-ready

Key facts from this AI Brand Index report

Short facts for quoting and AI citations

Dataset size

The latest Sleeping Bags run found 14 recommended brands and 10 cited sources in AI answers.

Weekly movement

Top 10 only

Biggest losses

Moved down this week

  • Exped6 to #14

Unchanged at the top

Leader held position

  • Western Mountaineeringstayed #1

Rank history

Weekly rank changes for the current top 10

HTML table for crawlers and readers
RankBrandPreviousCurrentChangeBest
#1Western Mountaineering#1#10#1
#2NEMO#2#20#1
#3Sea to Summit#3#30#2
#4Feathered Friends#5#41#2
#5REI#6#51#1
#6Big Agnes#4#62#4
#7Mountain Hardwear#7#70#4
#8Kelty#8#80#4
#9Marmot#9#90#6
#10Therm-a-Rest#10#100#6

Current brand snapshot

14 brands

#Pos.BrandChatGPTGoogle AI ModeGeminiPerplexitySeen in
10#1#1#2-
ChatGPTGoogle AI ModeGemini
20#3#3#4-
ChatGPTGoogle AI ModeGemini
30#2#2#6-
ChatGPTGoogle AI ModeGemini
4+1#4#5#3-
ChatGPTGoogle AI ModeGemini
5+1#7-#1-
ChatGPTGemini
6-2#6#4--
ChatGPTGoogle AI Mode
70#8#7#7-
ChatGPTGoogle AI ModeGemini
80-#6#5-
Google AI ModeGemini
90#5#10#9-
ChatGPTGoogle AI ModeGemini
100#9-#10-
ChatGPTGemini
11+2--#8-
Gemini
12+2-#8--
Google AI Mode
13+2-#9--
Google AI Mode
14-6#10---
ChatGPT

Current source snapshot

10 sources

Common AI search questions about Sleeping Bags

Q1

Who leads Sleeping Bags in AI answers?

Western Mountaineering is the most recommended sleeping bags brand in the latest AI Brand Index run. The next highest-ranked brands are NEMO and Sea to Summit. Per-engine leader data is not available for this run.

Q2

Which cited sources are used for Sleeping Bags?

The most cited sources for sleeping bags recommendations are Outdoorgearlab, Switchbacktravel and Rei, out of 10 tracked sources. No single publisher dominates. The most cited sources are Outdoorgearlab, Switchbacktravel and Rei, which means the citation field is open.

Q3

How fresh is this Sleeping Bags ranking?

The AI Brand Index updates every Sunday. In the latest run, Exped moved three or more positions in the sleeping bags index.

How to cite this report

Cite the canonical SupaIntent report page when referencing this AI visibility ranking.

SupaIntent AI Brand Index: Sleeping Bags. https://supaintent.com/ai-brand-index/sporting-goods-outdoor-recreation-camping-and-hiking-sleeping-bags

AI Brand Index methodology

Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.

Read methodology
  • SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
  • This report uses the latest observed AI answers for Sleeping Bags, including 14 recommended brands and 10 cited sources.
  • Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
  • Weekly movement compares the latest rank with the previous collected position for each brand.

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