Dataset size
The latest Sleeping Bags run found 13 recommended brands and 8 cited sources in AI answers.
Sleeping Bags
This weekly AI Brand Index shows how AI tools answer buyer questions in the Sleeping Bags category. SupaIntent asks each LLM the same question: which brands are the most visible, significant, and recommended in that niche. Each system returns its own top. We track which brands are recommended, which sources are cited, and how rankings change week over week. Use it to see the freshest AI visibility data for this category.
Updated 11 October 2026
Brands
Category coverage
13
ranked across AI engines
Sources
Evidence base
8
domains cited in answers
Brand sites
Official share
8%
from brand-owned domains
AI model filter
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| REI Co-op | 1 |
| NEMO | 2 |
| Western Mountaineering | 3 |
| Sea to Summit | 4 |
| Big Agnes | 5 |
What AI tools say about Sleeping Bags
Movement
What changed this week?
REI Co-op overtook Western Mountaineering this week to take the top position.
Sources
Which sources shape AI answers?
No single publisher dominates. The most cited sources are Outdoorgearlab, Outdoorlife and Wildernesstimes, which means the citation field is open.
Citation-ready
Key facts from this AI Brand Index report
Current leader
REI Co-op ranks #1 for Sleeping Bags in the latest SupaIntent AI Brand Index run.
Top brands
REI Co-op, NEMO, and Western Mountaineering lead Sleeping Bags across AI answers from ChatGPT, Google AI Mode, Gemini and Perplexity.
Brand sites
Outdoorgearlab, Outdoorlife, and Wildernesstimes are the most cited brand sites in this category.
Weekly movement
Top 10 onlyBiggest gains
Moved up this week
REI Co-op4 to #1
Marmot3 to #6
Biggest losses
Moved down this week
Feathered Friends4 to #8
Rank history
Weekly rank changes for the current top 10
| Rank | Brand | Previous | Current | Change | Best |
|---|---|---|---|---|---|
| #1 | #5 | #1 | 4 | #1 | |
| #2 | #2 | #2 | 0 | #1 | |
| #3 | #1 | #3 | 2 | #1 | |
| #4 | #3 | #4 | 1 | #2 | |
| #5 | #6 | #5 | 1 | #4 | |
| #6 | #9 | #6 | 3 | #6 | |
| #7 | #7 | #7 | 0 | #4 | |
| #8 | #4 | #8 | 4 | #2 | |
| #9 | #8 | #9 | 1 | #4 | |
| #10 | #10 | #10 | 0 | #6 |
Current brand snapshot
13 brands
| # | Pos. | Brand |  ChatGPT |  Google AI Mode |  Gemini |  Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +4 | #2 | #2 | #3 | - | | |
| 2 | 0 | #1 | #4 | #5 | - | | |
| 3 | -2 | #9 | #1 | #1 | - | | |
| 4 | -1 | #3 | #5 | #4 | - | | |
| 5 | +1 | #4 | #10 | #6 | - | | |
| 6 | +3 | #5 | #6 | #9 | - | | |
| 7 | 0 | #8 | #7 | #7 | - | | |
| 8 | -4 | - | #9 | #2 | - | | |
| 9 | -1 | #7 | #8 | #8 | - | | |
| 10 | 0 | - | #3 | - | - | | |
| 11 | +3 | #6 | - | - | - | | |
| 12 | -1 | #10 | - | - | - | | |
| 13 | -2 | - | - | #10 | - | |
Current source snapshot
8 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 12 | | |
| 2 | 12 | | |
| 3 | 7 | | |
| 4 | 5 | | |
| 5 | ReiOfficial | 4 | |
| 6 | 4 | | |
| 7 | 4 | | |
| 8 | 2 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| NEMO | 1 |
| REI Co-op | 2 |
| Sea to Summit | 3 |
| Big Agnes | 4 |
| Marmot | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +2 | #1 | - | - | - | | |
| 2 | +5 | #2 | - | - | - | | |
| 3 | -1 | #3 | - | - | - | | |
| 4 | +2 | #4 | - | - | - | | |
| 5 | 0 | #5 | - | - | - | | |
| 6 | +4 | #6 | - | - | - | | |
| 7 | +1 | #7 | - | - | - | | |
| 8 | 0 | #8 | - | - | - | | |
| 9 | -8 | #9 | - | - | - | | |
| 10 | -1 | #10 | - | - | - | |
Current source snapshot
7 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 9 | | |
| 2 | 4 | | |
| 3 | ReiOfficial | 4 | |
| 4 | 4 | | |
| 5 | 4 | | |
| 6 | 3 | | |
| 7 | 2 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Western Mountaineering | 1 |
| REI Co-op | 2 |
| Therm-a-Rest | 3 |
| NEMO | 4 |
| Sea to Summit | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | 0 | - | #1 | - | - | | |
| 2 | +8 | - | #2 | - | - | | |
| 3 | +2 | - | #3 | - | - | | |
| 4 | -1 | - | #4 | - | - | | |
| 5 | -3 | - | #5 | - | - | | |
| 6 | +4 | - | #6 | - | - | | |
| 7 | 0 | - | #7 | - | - | | |
| 8 | -2 | - | #8 | - | - | | |
| 9 | -4 | - | #9 | - | - | | |
| 10 | -6 | - | #10 | - | - | |
Current source snapshot
2 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 8 | | |
| 2 | 2 | |
Position history
Position history chart for the top brands in this AI Brand Index category. Lower rank numbers mean stronger visibility.
| Brand | Latest rank |
|---|---|
| Western Mountaineering | 1 |
| Feathered Friends | 2 |
| REI Co-op | 3 |
| Sea to Summit | 4 |
| NEMO | 5 |
Current brand snapshot
10 brands
| # | Pos. | Brand | ChatGPT | Google AI Mode | Gemini | Perplexity | Seen in |
|---|---|---|---|---|---|---|---|
| 1 | +1 | - | - | #1 | - | | |
| 2 | +1 | - | - | #2 | - | | |
| 3 | -2 | - | - | #3 | - | | |
| 4 | +2 | - | - | #4 | - | | |
| 5 | -1 | - | - | #5 | - | | |
| 6 | +2 | - | - | #6 | - | | |
| 7 | 0 | - | - | #7 | - | | |
| 8 | -3 | - | - | #8 | - | | |
| 9 | 0 | - | - | #9 | - | | |
| 10 | -2 | - | - | #10 | - | |
Current source snapshot
4 sources
| # | Source | Ment.Mentions | LLMs |
|---|---|---|---|
| 1 | 4 | | |
| 2 | 3 | | |
| 3 | 2 | | |
| 4 | 1 | |
Common AI search questions about Sleeping Bags
Q1
Who leads Sleeping Bags in AI answers?
REI Co-op is the most recommended sleeping bags brand in the latest AI Brand Index run. The next highest-ranked brands are NEMO and Western Mountaineering. Per-engine leader data is not available for this run.
Q2
Which cited sources are used for Sleeping Bags?
The most cited sources for sleeping bags recommendations are Outdoorgearlab, Outdoorlife and Wildernesstimes, out of 8 tracked sources. No single publisher dominates. The most cited sources are Outdoorgearlab, Outdoorlife and Wildernesstimes, which means the citation field is open.
Q3
How fresh is this Sleeping Bags ranking?
The AI Brand Index updates every Sunday. In the latest run, REI Co-op, Feathered Friends and Marmot moved three or more positions in the sleeping bags index.
How to cite this report
Cite the canonical SupaIntent report page when referencing this AI visibility ranking.
SupaIntent AI Brand Index: Sleeping Bags. https://supaintent.com/ai-brand-index/sporting-goods-outdoor-recreation-camping-and-hiking-sleeping-bags
Report data
Download the same ranking data used by the chart, tables and Dataset schema.
AI Brand Index methodology
Rankings use collected AI answers, cited sources, brand-site matching, and provider-level position history.
- SupaIntent measures buying-intent AI answers across ChatGPT, Google AI Mode, Gemini and Perplexity.
- This report uses the latest observed AI answers for Sleeping Bags, including 13 recommended brands and 8 cited sources.
- Brand sites are identified from official domains and subdomains, then separated from review, community and publisher sources.
- Weekly movement compares the latest rank with the previous collected position for each brand.
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