Otterly.AI Alternatives in 2026: 7 Tools Compared
Otterly includes ChatGPT, AI Overviews, Perplexity and Copilot; Google AI Mode and Gemini are add-ons. See what the same program costs elsewhere.
Building product experiences that make AI visibility measurable and actionable.
Why teams look for an Otterly.AI alternative
Otterly.AI made AI visibility tracking affordable. Its Lite plan costs $29 a month, every plan covers 50+ countries with unlimited team members, and GEO audits, link citations, prompt research and ChatGPT ads tracking are included. Otterly says more than 40,000 marketers use it, and AI assistants ranked it second in our October 2026 study of AI recommendations for the category.
The reasons to look elsewhere usually appear once the program grows:
- Google's AI assistants are add-ons. The included engines are ChatGPT, AI Overviews, Perplexity and Copilot. Google AI Mode and Gemini cost $9 each on Lite, $59 on Standard and $149 on Premium. Claude costs $29, $109 or $439.
- Lite stops at 15 prompts. A useful buyer-question program needs 30 to 50, which means Standard at $189.
- Monitoring more than investigation. Otterly shows where you appear and which links are cited. Teams that need to know why a competitor is preferred, and what to change first, often want topic-level evidence and an action plan.
This guide compares seven alternatives on those points. I work on 
SupaIntent, which is listed first; all tools are described with the same dated facts, and the last section explains when Otterly remains the better buy.
Otterly.AI alternatives at a glance
| Tool | Best for | Entry price | AI engines |
|---|---|---|---|
| Small teams and consultants who want a low entry price, many countries and built-in GEO audits | $29/month | ChatGPT, AI Overviews, Perplexity and Copilot included; Google AI Mode and Gemini cost $9 to $149 each per month by plan; Claude $29 to $439 | |
| SupaIntent | Teams that need to explain why AI recommends a competitor and turn that evidence into tasks | $99/month | ChatGPT, Google AI Mode, Gemini and Perplexity on every plan |
| In-house SEO and content teams that want clean daily tracking with unlimited users | $95/month | Choose 3 of the standard models (ChatGPT, Google AI Mode, AI Overviews, Gemini, Copilot, Naver AI); a 4th model is a paid add-on; Claude is Enterprise only | |
| Content teams that want monitoring and AI-written articles in the same subscription | $95/month | 4 tracked models per plan from a list that includes ChatGPT, Perplexity, AI Overviews, AI Mode, Claude, Gemini, DeepSeek and Grok | |
| Agencies and analysts who want many engines, flexible schedules and pay-per-check credits | $99/month | ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, DeepSeek, Mistral, Claude and Copilot | |
| Teams that want monitoring, site audits and article production from one vendor | $125/month | ChatGPT, AI Overviews and Perplexity included; Google AI Mode, Gemini, Claude, Copilot and others are paid add-ons | |
| SEO teams already working in Semrush that want AI visibility next to keyword data | $99/month | ChatGPT and Google AI Mode for prompt tracking and brand performance | |
| SEO teams that want market-level AI visibility from a large prompt database without building prompt lists | €47/month | AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot; Claude on the AI Visibility Index |
What Google coverage costs
Otterly's add-on model is fair if you need one or two engines. It adds up when your buyers use Google's AI products, which is most of them in 2026. The table prices programs that include both Google assistants.
| Tool | Program | Monthly cost |
|---|---|---|
| Standard, 100 prompts, plus AI Mode and Gemini | $307Lite with both add-ons: $47 for 15 prompts. | |
| SupaIntent | Growth, 50 prompts; Pro, 150 prompts; both include ChatGPT, AI Mode, Gemini and Perplexity | $99 / $299 |
| Starter, 50 prompts, with AI Mode and Gemini among 3 chosen models | $95Pro for 150 prompts: $245. One country below Advanced. | |
| Essential, 50 prompts, 4 models | $95 |
Prices are monthly list prices from the vendors' pricing pages and the linked Peec breakdown, before annual discounts. Allowances differ, so compare the program you would actually run, not the cheapest plan in each list.
The best Otterly.AI alternatives in 2026
1. SupaIntent
SupaIntent includes ChatGPT, Google AI Mode, Gemini and Perplexity on every plan, with multi-country tracking and daily refresh from $99 a month. For a team that switched on Otterly's Google add-ons, that is usually the first saving.
The second difference is depth. Otterly's GEO audit asks whether AI can read your pages; SupaIntent's Tech Review does that too, checking crawler access, robots.txt, sitemaps, llms.txt, rendered content, structure and metadata. It then connects the result to the answers: Content Gaps shows where a competitor wins, the topic sentiment matrix explains what AI says about each brand with excerpts, citation analysis shows the pages behind it, and Action Plan ranks the fixes. Reddit, YouTube and Review Radars cover the off-site sources Otterly reports only as links.
- Best for
- Teams that need to explain why AI recommends a competitor and turn that evidence into tasks
- Entry price
- $99/month. Growth: 50 prompts, daily refresh, multi-country. Pro: $299 for 150 prompts, 2 projects, MCP, Ads Radar and white label. 7-day free trial.
- AI engines
- ChatGPT, Google AI Mode, Gemini and Perplexity on every plan
- Data access
- MCP on Pro; CSV and Excel exports
- Checked October 2026
- SupaIntent pricing
Switch if Google's assistants matter and you want to know what to fix, not only where you appear. Stay with Otterly if you need Copilot or Claude, or 50+ countries on a $29 budget. For a direct comparison, read SupaIntent vs Otterly.
2. 
Peec AI
Peec AI lets you choose Google AI Mode and Gemini among its three self-serve models, so a Google-heavy program costs $95 for 50 prompts. It reports visibility, position and sentiment with source analysis, includes unlimited users and daily tracking and connects to Looker Studio and MCP. Multi-country tracking requires the $495 Advanced plan.
- Best for
- In-house SEO and content teams that want clean daily tracking with unlimited users
- Entry price
- $95/month. Starter: 50 prompts, 3 chosen models, 1 project. Pro: $245 for 150 prompts. Advanced: $495 for 350 prompts and multi-country tracking. Annual billing is about 15% lower.
- AI engines
- Choose 3 of the standard models (ChatGPT, Google AI Mode, AI Overviews, Gemini, Copilot, Naver AI); a 4th model is a paid add-on; Claude is Enterprise only
- Data access
- Looker Studio connector, MCP, API and CSV exports
- Checked October 2026
- Rework pricing breakdown, October 2026 · PricingSaaS changelog, September 2026
Switch if you track one market and want Google engines without add-ons. Stay with Otterly if you need many countries.
3. 
Promptwatch
Promptwatch tracks four models daily from $95, includes MCP and API on every plan and adds country-level tracking from the first tier. From Professional it writes AEO articles and runs agents for content gaps, content refresh and technical optimization.
- Best for
- Content teams that want monitoring and AI-written articles in the same subscription
- Entry price
- $95/month. Essential: 50 prompts, 1 project, 4 models. Professional: $245 for 150 prompts and 5 articles a month. Business: $579 for 350 prompts. 7-day free trial.
- AI engines
- 4 tracked models per plan from a list that includes ChatGPT, Perplexity, AI Overviews, AI Mode, Claude, Gemini, DeepSeek and Grok
- Data access
- MCP and API on every plan
- Checked October 2026
- Promptwatch pricing
Switch if you want content produced from your visibility data. Stay with Otterly if you only need monitoring at the lowest price.
4. 
Rankscale
Rankscale is the flexible option for analysts. Nine engines, including Google AI Mode, Gemini, Claude and Copilot, run on credits with schedules from hourly to monthly and rollover of unused credits. Pro includes 50 page audits and Looker Studio sharing.
- Best for
- Agencies and analysts who want many engines, flexible schedules and pay-per-check credits
- Entry price
- $99/month. Pro: 1,200 credits, about 4,800 engine checks. Pro+ $229, Growth $385 with white-label links. An Essentials tier starts at $17 billed yearly. 7-day free trial on Pro.
- AI engines
- ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, DeepSeek, Mistral, Claude and Copilot
- Data access
- Looker Studio sharing; REST API from Pro+
- Checked October 2026
- Rankscale pricing
Switch if you want every engine without per-engine add-ons and can track weekly. Stay with Otterly if you prefer a fixed prompt allowance.
5. 
Searchable
Searchable counts prompts per model and bundles 200 site audits and 20 articles a month on Pro, with agent analytics, AI shopping data and MCP on every plan. Like Otterly, it sells Google AI Mode and Gemini as add-ons.
- Best for
- Teams that want monitoring, site audits and article production from one vendor
- Entry price
- $125/month. Pro: 100 prompts per model, 200 site audits and 20 articles a month. Scale: $400 for 500 prompts with Looker Studio, API and white label. 14-day free trial.
- AI engines
- ChatGPT, AI Overviews and Perplexity included; Google AI Mode, Gemini, Claude, Copilot and others are paid add-ons
- Data access
- MCP on all plans; API from Scale
- Checked October 2026
- Searchable pricing
Switch if you want audits and articles in the same plan. Stay with Otterly if engine add-on costs are your reason for leaving.
6. 
Semrush AI Visibility Toolkit
Semrush's toolkit tracks ChatGPT and Google AI Mode, adds prompt research with volume and intent, an AI Visibility Score and an AI search site audit, all inside the Semrush suite.
- Best for
- SEO teams already working in Semrush that want AI visibility next to keyword data
- Entry price
- $99/month. 25 tracked prompts, 1 project, prompt research and an AI search site audit. 50 more prompts cost $60 a month. No free trial.
- AI engines
- ChatGPT and Google AI Mode for prompt tracking and brand performance
- Data access
- 10 CSV exports a day
- Checked October 2026
- Semrush knowledge base
Switch if your SEO team already pays for Semrush. Stay with Otterly if you need Perplexity, Copilot or more than a few dozen prompts.
7. 
Ahrefs Brand Radar
Ahrefs Brand Radar benchmarks brand mentions and citations across six assistants using more than 481 million modeled prompts, with custom prompts for your own questions and AI Sources for YouTube, TikTok and Reddit.
- Best for
- SEO teams that want market-level AI visibility from a large prompt database without building prompt lists
- Entry price
- €47/month. Custom prompt tracking starts at €47/month; the AI Visibility Index starts at €179/month with 2,500+ checks. Built on 481M+ modeled monthly prompts.
- AI engines
- AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot; Claude on the AI Visibility Index
- Data access
- Inside the Ahrefs platform and its exports
- Checked October 2026
- Ahrefs Brand Radar
Switch if you want market-level benchmarks inside Ahrefs. Stay with Otterly if you want GEO audits and a simple per-prompt tracker.
When to stay with Otterly.AI
If your buyers mostly use ChatGPT and classic Google search with AI Overviews, Otterly's included engines already cover them, and nothing in this guide beats $29 for a first look across 50+ countries. Unlimited team members on every plan and a free trial make it easy to involve the whole team. Upgrade within Otterly when you need more prompts; switch when Google AI Mode, Gemini or deeper evidence become the priority.
How to switch from Otterly.AI
- Export your prompts and results before cancelling, and note which countries each prompt runs in.
- Load the same prompts into one or two alternatives with the engines you were paying extra for.
- Run both tools in parallel for two weeks and compare trends rather than absolute scores, since sampling methods differ.
- Test one lost prompt end to end: can you see the competitor, the cited source and the next step?
For the whole market, see our guide to the best AI visibility tools in 2026, or compare Peec AI alternatives and Profound alternatives.
FAQ
Why look for an Otterly.AI alternative?
Otterly.AI is affordable and easy to start, but its included engines are ChatGPT, AI Overviews, Perplexity and Copilot. Google AI Mode, Gemini and Claude are paid add-ons priced per plan, and the Lite plan includes 15 prompts. Teams that need Google's newer AI surfaces or a larger prompt set often find the total cost closer to more complete platforms.
Which Otterly alternative includes Google AI Mode and Gemini?
SupaIntent includes Google AI Mode and Gemini on every plan, together with ChatGPT and Perplexity. AthenaHQ Starter and Scrunch also include both, and Peec AI lets you choose them among its three self-serve models.
Is there an Otterly alternative with GEO site audits?
Yes. SupaIntent's Tech Review checks crawler access, robots.txt, sitemaps, llms.txt, content in HTML, structure, semantics, metadata and company information, then feeds the issues into an Action Plan. Searchable, Rankscale and Scrunch also include page or site audits in their plans.
What does a 100-prompt program cost with Otterly.AI?
Otterly.AI Standard costs $189 a month for 100 prompts with ChatGPT, AI Overviews, Perplexity and Copilot. Adding Google AI Mode and Gemini costs $59 each on Standard, bringing the program to $307 a month, based on Otterly's published pricing in October 2026.
Methodology and sources
Checked in October 2026. Otterly.AI prices, engines and add-ons come from its pricing page; the user count comes from its homepage. Other prices come from each vendor's pricing page or the dated breakdowns linked in the profiles, as monthly list prices before discounts and taxes.
This guide is written by SupaIntent. SupaIntent descriptions cover features available to customers on the listed plans; competitor descriptions use vendor materials and cited sources. No vendor paid for inclusion.
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