SupaIntent vs Otterly: Features and Pricing

The same question: does AI recommend your brand?

A potential customer asks an AI assistant which product to choose. Your competitor appears in the answer. Your brand does not. Before deciding what to change, you need to know whether this happens across other questions, which competitors keep appearing and which sources the assistant cites.

SupaIntent and Otterly both help investigate that situation. Both monitor prompts, retain answers and track brand visibility and citations. Otterly’s monitoring workflow is described in Analyze AI’s review.

The buying decision becomes more specific when you define your research: which AI engines do you need, how many questions will you track, and what will that package cost? For teams that want Gemini and Google AI Mode in their monitoring, SupaIntent has a concrete advantage: both are included in our listed plans.

Where SupaIntent wins: included Google engines

Suppose your team builds a 50-question monitoring program around buyer needs, alternatives and comparisons. You want to follow those questions in both Gemini and Google AI Mode. With SupaIntent Growth, that scope costs $99/month. Otterly sells those two engines as separate paid add-ons, as documented in Ryan Doser’s September review.

The benefit is a lower starting budget for this research scope. Your team can monitor 50 questions with both Google engines through one SupaIntent plan.

What the price difference means for your team

Our Growth plan includes 50 prompts for $99/month. Otterly Standard includes 100 prompts for $189/month; Gemini and Google AI Mode each add $59, bringing that package to $307/month. The plan limits and add-on prices are documented in Linkeddit’s September pricing breakdown.

For a team whose requirement is at least 50 prompts with those two Google engines, that is a $208 lower monthly entry cost with SupaIntent. The packages have different prompt allowances and overall engine sets: SupaIntent Growth has 50 prompts, while Otterly Standard has 100. This comparison prices the stated requirement rather than claiming identical packages.

Otterly Lite with both Google add-ons costs $47/month, but its 15-prompt allowance does not cover the 50-question program. These figures compare published monthly plans; they exclude discounts, taxes and custom agreements.

Turn the monitoring into a decision

Once those questions are running, your team needs to understand the answers. SupaIntent connects that investigation through competitive Content Gaps, topic sentiment and the underlying sources.

Put buyer questions in category context

In Prompt Monitor, track your own questions in ChatGPT, Google AI Mode and Gemini. Add prompts in bulk, organize them into thematic groups and expand your list with suggestions drawn from collected answers. Each question shows brand visibility, average position, trends, the leading brand and the main competitor. Open its full answer history with mentions and sources.

SupaIntent also provides 20 prepared category questions; choose which ones contribute to your project’s statistics. Category Visibility runs a separate regular comparison of brands in the category, with mentions, visibility, positions, trends and sources.

Competitor analytics automatically discovers brands and compares mention counts, average positions and Share of Voice, with supporting answers by prompt and AI service. Exclude an irrelevant competitor from the analysis without losing its historical data. Compare your brand across periods, AI providers and prompts to understand where a change occurred.

Read the theme behind the result

Consider an illustrative example: competitors appear more often in questions about easy implementation. Content Gaps identifies the questions and supporting answers. Topic sentiment helps you check whether AI describes your own brand positively, negatively or neutrally on that theme. The brand/topic matrix and answer excerpts give your team evidence to read before choosing a response.

Follow sentiment history and inspect problem themes to see the descriptions that need attention. Content Gaps also identifies topics where your brand leads, helping your team preserve a strength while addressing a weakness.

Next, inspect the pages behind the answer. Compare citation frequency, answer coverage and source types across your own and competing sites. Filter citations by provider, period, prompt group, individual prompt or source, open the related responses and export the records in CSV or Excel.

Brand Pages shows which pages of your own site are cited, how often, by which AI services and for which prompts. Open related answers for your selected period. Content Monitor lets you add an important URL and track whether it appears among the sources of collected answers. Content Monitor accepts links to your own or external publications.

Choose a task and keep track of the evidence

Your team can then improve its implementation guide, clarify a recurring concern or strengthen its presence on a relevant source. Action Plan brings content gaps, negative themes, sources and technical issues into practical priorities. It recommends work for your team to carry out. Content Monitor follows the URLs you select.

Tech Review checks robot access, robots.txt, sitemaps, llms.txt, content in HTML, structure, semantics, metadata and company information. Review its overall score, scores by area, problems, recommendations and change history.

Products & Places shows product and location cards from project and category answers, with images, links and available attributes; search, filter and sort them. On Pro, Ads Radar shows advertisers, ad content and links, service and prompt filters, placement trends and leading advertisers’ share of observed ads.

Ask the built-in project chat what changed between periods or which answers support a theme. Save, continue or archive the conversation as work develops. Pro’s MCP access lets an external agent read project metrics, compare periods and find evidence. The team can repeat the same process: find the gap, inspect the records, choose an action and check subsequent answers.

Investigate Reddit, YouTube and review sources

SupaIntent gives you dedicated views of the communities, videos and review pages cited in AI answers. Use them to identify the discussions and publishers your team should read before choosing where to contribute, update information or explain your product.

Reddit Radar: find the conversations AI draws on

See the most-cited communities and discussions, how often they appear, which AI services cite them and which brands appear in the associated answers. Reddit Radar also separates external sources that explicitly mention Reddit. Your team can follow a recurring concern to a specific discussion and decide whether it deserves attention.

YouTube Radar: identify the videos behind recommendations

Find leading cited channels and videos, with citation frequency and the share of collected answers that cite YouTube. Inspect available publication dates, duration, views, likes, comments and channel subscriber counts. These details help your team assess the cited material and choose which product explanation or demonstration to investigate.

Review Radar: inspect the pages shaping the shortlist

Explore cited sources from platforms such as G2, Trustpilot, Capterra, Clutch, Gartner Peer Insights and Tripadvisor. Review Radar ranks platforms by citation frequency and brands by their presence in answers containing review-platform links. Inspect specific pages, separated into profiles, categories, comparisons, reviews and complaints, then open the supporting AI answers. This gives your team a concrete source to assess when reviewing its positioning or reputation.

Choose SupaIntent for your Google AI monitoring

If your team needs at least 50 prompts with Gemini and Google AI Mode, SupaIntent offers both engines in a $99/month Growth plan. That is the clear buying advantage in this comparison: included Google coverage and a lower monthly entry cost for that scope.

SupaIntent also connects your buyer questions with category research, topic sentiment, cited sources, chosen-page monitoring and Tech Review. Action Plan helps turn that evidence into practical priorities; the project chat keeps your follow-up investigation available as new answers arrive.

Sources and comparison scope

Checked in September 2026. This SupaIntent-authored comparison uses current customer-facing product capabilities and our listed plans, excluding Beta and internal tools. Access to individual modules depends on your subscription. Competitor facts come from the following third-party articles:

• Analyze AI’s review, May 2026: prompt monitoring, retained answers and citations.
• Ryan Doser’s review, September 2026: Gemini and Google AI Mode as paid add-ons.
• Linkeddit’s pricing breakdown, September 2026: monthly prices, prompt allowances and engine add-on costs.

These publishers also sell competing products or services. The comparison uses their specific feature and price descriptions. The table evaluates plan inclusion and budget for the stated scope; it does not rate answer accuracy or measure business results.